Now, what is one thing all businesses have in common? They all need customers, they need customers to make money of course.
The first way to get customers and a free way I might add is social media. It is great for engaging with people that are interested in your niche. By posting frequently on social media and engaging with people you will for sure grow. However, this will take some time so have some patience.
If you want to go start with social media and have some money to spare, try Instagram influencers. These influencers post other peoples content and have a ton of engaging followers so it is perfect. Just make sure the page is related to your niche. For instance, if you own a restaurant find a page that takes pictures of food. Influencer shoutouts typically cost $20 for 24 hours.
Next and probably the most important is email marketing. You can create a simple $5 ad on Facebook and collect peoples emails and build a list. If you build a list of let's say at least 100 people which is not hard at all, those are then 100 potential customers that you can turn into buyers. Email marketing is, in my opinion, the #1 most important thing in a business. It is the meat and potatoes.
Lastly is create a business alliance. Basically its a group of businesses that help each other out, so if you are a landscaper, for instance, you may want to network with a real estate agent. That way if the real estate agent gets a new homeowner they will recommend you as their landscaper and you will get business. In return, you will recommend your real estate agent whenever you find potential clients for them, see what I mean?
That is pretty much it, I wanted to make this short and sweet since I know no one wants to read a post for hours haha. If you would like to contact me to talk to me a little bit more feel free to email me at firstname.lastname@example.org
Hope this helped!