Facebook Ads for Real Estate leads

by Hn2127
3 replies
Hello all
I have started running Facebook ads for a realtor in my local area - Once someone clicks on my ad they get directed to my landing page through clickfunnels.. There is something amiss, because I'm getting no conversions yet. I've only had the ad running for a week and have gotten 4 leads that went nowhere .. Can someone help me? Take a look at my FB page/funnel and point me in the right direction - I'm aware that we aren't allowed to post links on here, but the link to my page is on my profile- This is my first client, first ad, and first funnel.
#ads #estate #facebook #leads #real
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  • Profile picture of the author ChrisBa
    How much traffic have you sent to your Lp? How are you targeting?
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  • Profile picture of the author Hn2127
    Chris
    My landing page is at a 13% opt in rate with 56 views. I had to cut off advertising until I find out what's going on because money was going fast. As far as targeting see below

    Men and women
    Ages 29-65+
    All local with 30 miles radius of my city
    I created an audience with keywords that included pretty much everything one can think of relating to buying a home
    And set it up to run in Facebook news feed only

    Any advice?
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    • Profile picture of the author savidge4
      Originally Posted by Hn2127 View Post

      Chris
      My landing page is at a 13% opt in rate with 56 views. I had to cut off advertising until I find out what's going on because money was going fast. As far as targeting see below

      Men and women
      Ages 29-65+
      All local with 30 miles radius of my city
      I created an audience with keywords that included pretty much everything one can think of relating to buying a home
      And set it up to run in Facebook news feed only

      Any advice?
      You do understand you are shotgun fishing right? I mean full on in the dark middle of the lake Yellin " YEE HAW " at the top of your lungs blasting shells in the water thinking you are gonna hit somethin.. and it appears a couple of them shells hit the boat.. cuz the boats goin down.

      29 to 65.. you definitely aint saying nothin like "Lookin to buy your first home?" you aint sayin "lookin to down size?" probably aint sayin "need more rooms for that set oh twins on the way?" so what is yea saying? "Wanna buy a home?"

      At the very best right now you are BRANDING.. and I really mean AT BEST.

      You need to identify a specific slice of the market.. understand how to target that slice of an audience, and deliver the message specifically for that target to them. And for each specific slice you need to repeat this just on demographics alone 29 to 65 male and female.. you would be looking at 40 videos EASY

      OR you can look up Gary Vees $1.80 ( leaving your $.02 around 90 times a day ) blog post and related Instagram video.. and do a better job of PERSONAL branding what it is YOU do for FREE
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      Success is an ACT not an idea
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