11 replies
Hi Guys

My simple keyword research tactics are:

1. Brainstorm keywords to get a list.
2. Each keyword I listed I carryout: Monthly Search Vol / Phrase competition "keyword" / intitle:Keyword and inurl:keyword then plum the relevant one to use on my page and or article

My question is should I be using allintitle: & allinurl: to get a better idea of the competitions use of these KW's? or stick with what I do or something completely different

Regards

Costa
#intitle allintitle #keyword #research
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  • Profile picture of the author writeaway
    Actually, you don't have to do anything that fancy

    Just LOAD your keyphrases one by one into Google

    Pay attention to what appears?

    Are they from heavy duty sites? Are the posts very long? If so, ditch those keywords - they are too competitive (unless you're willing to BLUDGEON them with real heavy duty highly researched content)

    Are they from forums, quora, or reddit? If so, hang on to those keyphrases. You will have an easier time beating the competition.
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  • Profile picture of the author mwj
    I would also add in to the previous post, try and look for long-tail keywords (around 7 words) those are much easier to rank for, both on Google and YouTube videos as well!
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  • Profile picture of the author amit aggarwal
    hi there,
    as you know best way to reach out for good keyword is keyword research which is time consuming process,,long tail keyword would be good for gaining great traffic with less competition, in long term after regular exercise,,,,use"kw" to get better idea of competition,
    regards
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  • Profile picture of the author SupplementTalk
    I would just use the autosuggest feature in Google. If you start typing something in the search box, Google will tell you what people are searching for.

    Find long tail keywords and questions people have that won't be that competitive.

    Write articles on these topics and the traffic will start coming in.
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  • Profile picture of the author sparrow
    If you do what everyone else does you compete with everyone and get the same results.

    As
    Writeaway
    says you don't have to get fancy with how you get your keywords. What your doing tells you nothing about if you can rank.

    The only way to tell is check the SERPs.

    I work with a narrow group of keywords, by compiling a small buyer keyword list and changing the products.

    I'm using Domain Authority to see if the websites are big or small. This is all I use Domain Authority it is a made up metric. For being free it is the best way to tell website size otherwise don't read much more into it.

    Depending on the niche, sometimes using "people also ask questions" Google displays is a better way to evaluate who your competition is.

    I found "how to" and info products work well using "people also ask" questions.

    Buyer keywords are better for eCommerce types of products.

    If your doing local keyword groups compile a keyword list that defines professions/industries this works well.

    I am finding that Google Auto Suggest is working best these days for the first tier level of keywords and you need to heavily edited out the garbage that does not fit your needs.

    Once you have defined your core group of keywords, then use them over and over substituting different product/niches to see if you have a chance on getting on page one.

    These days all niches have different search intents so you need to know what types of sites are being selected and how they are built with what kind of content.

    Obviously if your in a image based niche the requirements for page one results will be much different than if your trying to compete in a text based niche.

    Pay particular attention to the UX of webpages, you will see trends on what Google is doing. Once you have established what the webpages are looking like model the winning sites.

    There is a reason why those pages are on page one, don't ignore that fact.

    Checking what you wrote
    Each keyword I listed I carryout: Monthly Search Vol / Phrase competition "keyword" / intitle:Keyword and inurl:keyword then plum the relevant one to use on my page and or article
    worked years ago but today with RankBrain user interactions with your pages in my opinion trumps all of that.

    I see tiny websites beating out huge websites/brands all the time with very few links so don't get hung up over this.

    I use links to drive traffic so I can get user interactions on my pages, I'm no longer using them as a the main off page tactic. If you compete against brands you can't out link brands so why waste your time.

    Bottom line look at the SERPs for your answers and stick to a narrow group of keywords to discover what makes sense to try to rank.
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  • Profile picture of the author BillyPilgrim
    What SupplementTalk said. The numbers that KW tools give you are notoriously inaccurate. Autosuggest and Also Searched give you what people are already searching for in Google.
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  • Profile picture of the author ryanbiddulph
    I am not much of a keyword guy but your approach looks good to me buddy. Simple wins, from my experience, with any online strategy.
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    Ryan Biddulph inspires you to be a successful blogger with his courses, 100 plus eBooks, audio books and blog at Blogging From Paradise
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  • Profile picture of the author ChrisBa
    Originally Posted by Costarica61 View Post

    Hi Guys

    My simple keyword research tactics are:

    1. Brainstorm keywords to get a list.
    2. Each keyword I listed I carryout: Monthly Search Vol / Phrase competition "keyword" / intitle:Keyword and inurl:keyword then plum the relevant one to use on my page and or article

    My question is should I be using allintitle: & allinurl: to get a better idea of the competitions use of these KW's? or stick with what I do or something completely different

    Regards

    Costa
    I think for me the biggest question is what is this keyword research for? SEO? PPC? etc?

    If it's for SEO, that's very similar to what I do. But these are all just guidelines and as many have stated the true #'s are inaccurate. I just use them to compare to each other, similar to affiliate network EPC's.
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    • Profile picture of the author Costarica61
      Used for SEO and the search volumes are taken from google search KWE
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  • Profile picture of the author ahmansoor
    For competitive keywords you should be using that. But, for the long-tail or less competitive keywords its fine to just go by search volume and competition level.
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