Business SEO and social media

You need to have your business in place - including the name of your restaurant - before trying to make advertising decisions in my opinion. Of course you will be looking into both offline and online advertising potential - but until you have branded your business with a NAME - you can't make good decisions on what 'words' to use in a domain, etc.


Unless you earn Michelin stars or branch out into franchising - your audience is geographically limited. Best site will be one that gives info on your restaurant, menu, standards, etc. My experience with restaurant sites is that people search for your site by name - to get real info on what you have to offer customers. If you are in a big city you also want to target your 'food category' - in this case 'thai'.



If there is a restaurant with a similar name - pay attention! At the least could be confusing - at worst - you could be in violation of trademark law.
Not worth the hassle.

that's a great idea.

Is it a restaurant or possibly a bistro (small restaurant), cafe, fast food, etc.?
LolosThaiRestaurant.co.uk LolosThaiBistro.co.uk LolosThaiFastFood.co.uk etc.

Google SEO wise, the domain name means nothing. It means everything to people!

The brand is very important to new restaurant businesses and that starts with semantics and how the public identifies and relates to the brand. Thus, the brand of the restaurant will determine and relate to your customer base. The domain name itself does not establish the brand.

You select a domain name that people will easily remember. When a restaurant, bistro, cafe, etc. has future plans to expand the brand (multiple establishments) in the same city it is wise to plan ahead.

Is it also unique to the location such as the only Thai restaurant in a busy part of the city with a lot of restaurants and streets.

Say you have two restaurants in the same city: LolosThaiOn[1st-street].co.uk and LolosThaiOn[2nd-street].co.uk.
Note: Some of my clients do it that way based on the social nature of the location, i..e. located in a business district vs. located in a hotel/family/tourist district.

What types of social people will you be serving such as white/blue collar or both and will you be serving alcohol and last will you offer delivery service.

Its all relevant to the domain name you choose. Because of that you just need to answer those questions. Help us so we can help you.

Domain names don't have any impact on SEO at least it's what google say's but this isn't completely true. If your searching for a restaurant or other service if you get a website with a name (domain name) restaurantwiththebestfoodintheuk.com or happyrestaurant.com which one would you click on most would click on the second option because it's shorter, looks more professional and it's less spammy.

So in other words a good, short, catchy domain name does play a great role in SEO and on your business. Why do you think some companies pay millions just to buy a good domain name because they know the value of a good brand.

So i would put lots of thoughts on the domain name i would purchase it's going to be my business name and identity.

I would go with something brandable and positive like delicioustai.co.uk or happytai.com

Regarding facebook you have to create a page for your restaurant with the same name has your restaurant and website your not going to have restaurant and website named happy tai and create pages for social media with another name something tai.

For seo keywords check the keywords your competition are using for paid ads.

But first of all you have to open your physical restaurant and decide on a name unless your a deliver company like uber eats.

Hope it helps

That's a good idea. I guess investing in social media will be fruitful to your business. My advice go for it.

You select an area name that individuals will effortlessly recollect. At the point when a café, bistro, bistro, and so on has tentative arrangements to extend the brand (different foundations) in a similar city it is insightful to prepare.

Is it likewise novel to the area, for example, the main Thai eatery in a bustling piece of the city with a great deal of eateries and avenues.

Let's assume you have two cafés in a similar city: LolosThaiOn[1st-street].co.uk and LolosThaiOn[2nd-street].co.uk.

Note: Some of my customers do it that route dependent on the social idea of the area, i..e. situated in a business locale versus situated in an inn/family/visitor locale.

What sorts of social individuals will you serve, for example, white/hands on or both and will you serve liquor and last will you offer conveyance administration.

Its everything pertinent to the space name you pick. In view of that you simply need to address those inquiries. Help us so we can support you.

I think you are thinking ahead of yourself here... You need to be thinking BRAND and not what should my URL look like... the URL means nothing in terms of SEO - and EVERYTHING in terms of branding. lolos.co.uk is by far your strongest option - without question - do not pass go, do not collect $200. If that is not available you then fall to lolos thai.

You have to remember Google will do a lot of the work for you. I suggest getting the Google "Contribute" app and playing with it a bit. when you ADD a new business with this app to Google Maps.. with a restaurant in particular, it asks what type of food they serve. That little step supersedes any and everything you would do in terms of your URL.

I am going to suggest you re-read DABK's first post in this thread, and go from there.

Think BRAND first and everything will work out.

As Jeffery pointed out, there are some puzzling questions being asked here.

I'd also be interested to know why the OP is fixating on these points without having started a business yet. And why someone posting from Sweden is talking about a .co.uk domain in the first place.

What aren't we being told?

Thanks everyone for contributing to this thread... your guidance is much appreciated.

I have no further questions for this open thread.