Life Insurance Affiliate Marketing

1 replies
Hey,

Just wondering if anyone has any thought and experience around selling life insurance leads.

I signed up a few weeks ago with a large insurance company that provides forms and landing pages. Leads have been pretty slim.

Just wondering what people's conversion rate is usually like? I notice quite a few people clicking on the form but abandoning it.

Thanks for any insight!
#affiliate #insurance #life #marketing
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  • Profile picture of the author DABK
    People end up to your form because they're interested in what the step before the form promised.


    The form breaks the promise for them. It can be something as simple as the form has a different color somewhere...



    The form must match the step before. If it does, you get more people to fill it out / take the next step.


    Asking for conversion rates is not useful: some people have great conversions all across, some not so great. The rate without knowing the entire funnel doesn't do you any good.


    Have you gone through the whole funnel for what you're promoting? (without using your affiliate link, of course,) just to see what happens?


    By the way, do the landing pages have any leaks?


    Many owners have a way to get the email address of the visitors, so they can add them to their email campaign.



    If they do that, and someone you sent ends up buying, you don't, usually, get the credit. The owner will think it's from their email marketing that the sale came.


    Originally Posted by Phillipshead View Post

    Hey,

    Just wondering if anyone has any thought and experience around selling life insurance leads.

    I signed up a few weeks ago with a large insurance company that provides forms and landing pages. Leads have been pretty slim.

    Just wondering what people's conversion rate is usually like? I notice quite a few people clicking on the form but abandoning it.

    Thanks for any insight!
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