I've been sending out free product samples for bloggers to review my products, to try to get our business name out there.
- I thought asking bloggers for a review would be fine, as long as I'm not asking for a link. I see google's exact words on link schemes include "Sending someone a free product in exchange for them writing it and including a link"
- I've also seen a Google article which seems to put the onus on bloggers to ensure the links are a no-follow and articles are marked as gifted
Do you think I am likely to be penalised for sending products out for review? The bloggers are linking back to me, but I'm not specifically asking for links, just a review.
I'm totally confused and worried that all the work i've done will actually negatively affect my website
Any advice greatly appreciated!