SEO Language issues (Football & Soccer)
Apologies if this is a stupid question, I'm very new to the SEO game, but any help would be much appreciated.
We run a soccer training website and are looking to drive organic traffic with blog posts relating to performance.
Our two major markets are the US & UK but we're having a little trouble with the difference between how the word football is used in both markets.
We're producing content such as 'How to get better at football.' The issue we're having though, is that we're now ranking for this keyword in the US, where the intent is obviously how to improve at American football and not soccer!
Is it possible to just repost the same 'how to get better at football' blog post, but just change all of the times we say football to soccer? Or will reposting the same content and having two similar articles on the site then negatively effect us in some way?
My PROVEN ecommerce process, as seen on: Fox Business News, the NY Times & Flippa