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Looking For Advice !

by serafime vepkhvadze
12 replies
Hello everyone, I created a new SaaS that will be launched in 2-3 months. I need to start marketing now, but I'm not sure where to begin. I have defined my target audience, but I don't know which type of marketing will be best to start with on a low budget. What actions should I take?
#advice
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  • Profile picture of the author adeelshafiq
    I suggest you start marketing using email marketing. This is the best way to reach potential users. You can contact them directly and send your message directly. For email marketing, you need an email marketing tool like Mailchimp and Mumara. These are the best marketing tools. Mailchimp is expensive, so I would suggest you start from Mumara. If you feel your initial step is good, then you can move to MailChimp
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    • Profile picture of the author DWolfe
      [QUOTE=adeelshafiq;11799539] Mailchimp is expensive,/QUOTE]

      Wrong      ! You can get up to 500 contacts for Free!!! With Mailchimp https://mailchimp.com/pricing/marketing/ Just a word of caution make sure you follow their Terms of Service. We used to see a lot of people come back here to the forum complaining their account was banned.


      Another company on a corporate level is Constant Contact - https://www.constantcontact.com/pricing

      Another company I'm not too sure if they are as popular nowadays is Aweber - https://www.aweber.com/free.htm
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      • Profile picture of the author adeelshafiq
        I disagree that MailChimp only allows web foam-made lists for emailing. And he wants to start as a beginner. How would you recommend?
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  • Profile picture of the author Monetize
    Originally Posted by serafime vepkhvadze View Post

    Hello everyone, I created a new SaaS that will be launched in 2-3 months. I need to start marketing now, but I'm not sure where to begin. I have defined my target audience, but I don't know which type of marketing will be best to start with on a low budget. What actions should I take?


    Congratulations, that is a big accomplishment!

    If you don't have an email list or traffic then you should sell it on an SAAS marketplace.

    You can Google and research those yourself.
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  • Profile picture of the author Tootsie68
    Start with content marketing like blogs or videos on platforms your audience uses, and leverage social media for promotion it's cost-effective and helps build engagement.
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  • Profile picture of the author Jamell
    Blogging and youtubing would be a great way to drive targeted leads and build awareness ahead of time .

    Do you have a face book fan page yet ?
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  • Profile picture of the author fareedisofficial
    I think google ads are great.
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  • Profile picture of the author Jamell
    You wouldn't know until you start and when you start you can measure the results . Youtubing and blogging
    would be 2 great ways to get geo targeted leads and build anticipation about your launch .
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  • Profile picture of the author Ihar Piatnitski
    Incentivize Word-of-Mouth. Offer discounts, extended free trials, or other incentives for customers who refer others to your SaaS.
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  • Profile picture of the author Gaus
    Congrats on your new SaaS! Here's what I'd do before official launch:

    Start by writing some blog posts or creating content that your target audience will find helpful. This gets their attention and shows you know what you're talking about. Get on social media where your audience hangs out. Share your content and chat with people. It's a free way to start building a following. Set up a simple landing page and start collecting emails. This way, when you launch, you already have a list of people who are interested. Make sure your website is optimized for search engines. It's a free way to get more traffic over time, even if it takes a bit to kick in. Finally, consider offering access to the affiliate marketing.

    These steps should help you without spending a lot of money.
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  • Profile picture of the author Variational Dog
    I'd suggest starting with SEO to optimize your website and content for search engines -- this is cost-effective and essential for long-term traffic. Also, consider a targeted PPC campaign; even a small budget can be effective if you target specific keywords that your audience uses to find services like yours.
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  • Profile picture of the author raynic
    You may want to have a look at Labnify email automation. They are upgrading their entire system by September 15, 2024 with discounts on top of that.

    What is your SaaS offering if you don't mind sharing?
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