Create Backlinks Without Link Schemes

The way to avoid penalties with the Google search engine is to create backlinks without using link schemes.

I sometimes read the Google Inside Search blog to learn about recent updates and other news. Last week, the blog listed 39 changes and updates made in May. One of the updates mentions “link schemes” and how the search engine algorithms have been tweaked to help detect such schemes in Google’s ongoing effort to improve the...

Forget the PageRank Algorithm

Apparently, the importance of the Google PageRank algorithm is misunderstood by most Internet Marketers and it is time we simply forgot about it and focused on what really matters: building a people-friendly website with quality content and natural backlinks.

According to people in the know, the publicly displayed PageRank value that so many of us have placed so much importance on for so long isn’t the actual page rank that Google uses in...