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Introduction to Information Marketing

Posted 22nd April 2011 at 09:42 AM by RedHat39 (Rick Roberts' Internet Success Zone Blog)

Information marketing is at it's simplest description “the procedure for selling information”. Which seems simple enough, correct? But how exactly does that work within the internet-based online business?

Well, to begin with, we should figure out what sort of information we are referring to here. Ordinarily, it is information which serves to educate and, hopefully address an issue that a potential consumer might be having.

As an illustration:
- Assisting a busy...
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