In its simplest form, this 5 word question can boost your response,
and outsell your competition, without the shameless over
promising were subjected to every day by not so savvy marketers.

Heres the question:

What Are We Really Selling?

Thats the question you need to ask every time you

• Write copy
• Create a product
• Sell a product/service
• Write your headline
• Writing an AD

So, what are you really selling?
...