Depending on your talent as a writer and editor, you can take a bad Private Label Rights product and make it good, or take a good PLR product and make it great. The key is to consider the product as an ongoing story that you are telling the reader from start to finish.
Make sure you speak to your readers in your everyday voice so it reads more naturally. Don't try to pretend to be somebody else or become some other character. The reader will connect to you better if you remove aany type of...