A few days back, I added an article called 'How to Create Link Bait' to my Blog. That article deals with what link bait is, why it's important, and how to get some for yourself.

The problem with link bait is in coming up with the idea. What can you or I do that hasn't already been done a million times before? At first, I dismissed this thought. I figured it doesn't really matter if it's already been done, as there will be plenty of people who haven't encountered it yet. So my version...

Real time search implies a search engine always returns the latest version of a web site. For example, I add dozens of links to resources, information, advice and opinion to my Twitter page every day.

A real time search engine would always return the very latest tweet in its results pages if a person specifically searched for my site.

Currently, real time search is impossible for the entire web. But it is possible for certain specific sites, and some people have suggested...

Social media and bookmarking sites offer you the opportunity to create a virtuous circle that delivers SEO benefits. It's based on the idea that all ships rise on a rising tide.

You have to be a prolific content creator for this idea to work. If you can't even manage a blog post per day, there's no point pursuing this strategy.

In terms of the accounts you'll need, this will get you started...

• Your own web site
• Your own Blog
• A Twitter account
• A Delicious

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It's the kind of question an SEO newbie might ask: What are the best keywords to use? And of course, the answer is somewhat complex

If you're new to SEO, and trying to dream up keywords, here's the information you need...

• Learn how to use Google's Keyword Analysis Tool
• Enter a keyword somebody might type into Google to find a site like yours. How many searches per month are made on that keyword?
• If it's a small number (e.g. less than 1,000/month), look down the list

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I've seen a number of discussions on SEO forums debating the relative merits of using a sub domain versus a folder. A typical question goes like this...

Which is better for SEO - a sub domain site, or pages in a folder on my existing site?

What's interesting about this question is the answer depends on the main objective of the person doing the asking.

Does the person want a quick way to achieve a page listing for a particular keyword phrase? A sub domain can help with this if......