When it comes to Pay Per Click, I have been on the fence on this type of advertising for a long time. Some love it, some hate it. Others swear by it while others, like me up to this point, avoid it.
Have you ever avoided a marketing technique or method for no particular reason other than you just don't like it. When it comes to PPC maybe it's the "pay" part for me. Or the fact of numerous people clicking without buying. Or the possible nightmare scenario I read about once...