Google Adsense Publisher Scorecard

Well if you haven’t heard of it already, Google came out with a publisher scorecard which is a basically a checklist of what you need to do, to optimize your revenues and improve the user experience. If you’ve noticed, I’m not calling it a “benchmarking feature” as Google mentions it to be, but simply a checklist. Although they may be correct as far as the dictionary definition is concerned but I was expecting something better from Google, something which can match me against my peers and not merely the Industry best Practices.

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Author Bio
Ankit Oberoi is the co-founder of Ad Pushup, a testing tool for ad revenue optimization. The tool is being used by webmasters and publishers worldwide to increase their website's ad revenue. You can follow Ankit on Twitter - @oberoiankit