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Posted 23rd October 2012 at 11:56 AM by bloggerd

Getting Pinterest Followers

Pinterest has taken the Internet by storm. Only a few short months ago, many people were wondering, “What is Pinterest?” Now those same people are asking, “How can I get more people to follow me on Pinterest?” Of course, to many, Pinterest is just a fun place to learn about new fashions, crafting projects, and to find inspiration. However, to many others it has become a new-found social media portal to utilize in their overall marketing strategy.
Pinterest utilizes image bookmarking, and it is a tactic that has grown quickly in the marketing sphere, and become extremely important in the social media environment. Like Twitter and Facebook before them, Pinterest is launching a new social revolution that takes the idea of “followers” to the next level. When you have a lot of followers on Pinterest, it doesn’t just give you or your brand authority, but it also gives you exposure within an extremely active and dedicated community of people. As a smart, savvy marketing aficionado, you just may want to jump on the bandwagon and do everything you can to learn as much about how Pinterest can help you and your business or brand.
If gaining Pinterest followers is your primary goal, then there are several things that you can do in order to achieve it. We will start detailing these strategies by first looking at how you can utilizing existing social media strategies and translate them to your Pinterest strategy.
Utilize Your Knowledge of Twitter

As we stated before, Pinterest utilizes the “follower” system in their social community, much like Twitter and Instagram. If you have been utilizing Twitter as a social media strategy for your business or brand, then you may be well on your way to understanding your first Pinterest marketing strategies. There are actually two Twitter strategies that will prove vital to you in your work.
The first will be hashtags. Hashtags are just as popular on Pinterest as they are on Twitter, and they will help users to easily find the content that you pin that is relevant to their interests. The second will be to use the “@mention” to discuss very popular Pinterest users and subjects. This will allow you to get into the buzz and explore new opportunities when it comes to finding followers.
Make Comments, ask questions and Start Discussions

In addition to these two Twitter-esque strategies, you will also want to be active and comment consistently on other pins. Just like any other social community, being active is key. It will show your followers and potential followers that not only are you interested in your subject, but you are keen to get them interested in it as well. Plus, when you are actively out commenting on other pins, you are exposing yourself to the greater community. You can start a discussion, and when you do this, you may pique the interest of other Pinterest members that you may have been unable to reach in other ways.
Link All Your Social Media Accounts

What many social media marketers have realized is that getting more Pinterest followers often comes down to linking your various accounts to each other. Pinterest can be easily linked with your Facebook pages as well as your Twitter account. The really great thing about this strategy is that you are opening up yourself to many new opportunities and audiences for your Pinterest account. Plus, since a big portion of your Facebook and Twitter followers will be faithful friends, family, and acquaintances, they will be more apt to be interested in your Pinterest account and share your pins with others.
Finally, Be Professional!! Don’t Spam!

If you’ve ever been the victim of consistent spamming campaigns, then you know what we’re talking about. Nobody likes getting spam, nobody likes reading spam, and nobody likes having to delete spam. If you’ve been utilizing any spamming tactics, then stop now! Your goal is to attract followers and give them something that they will show interest in at regular intervals. You don’t want to over-post; however, you want to post often enough to keep followers coming back. A good rule of thumb is to post at least once a day, but no more than five each day.

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