I probably don’t have to tell you that offline marketing to brick and mortar businesses can be a huge money maker. But, I also don’t have to tell you that getting offline clients can be an uphill battle.

Showing these business owners things like mobile marketing, social media marketing, autoresponders, Twitter and SEO often gets met with that glazed eye response. It can be too much for them to accept, believe and understand at one time.

So instead of telling business...