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Mobile Marketing - Tips and Tricks to Expand Your Reach

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Posted 20th June 2013 at 12:41 AM by charto911

Mobile marketing has become one of the most efficient ways to advertise your business. The problem is that many internet marketers and advertisers are still trying to figure out the most efficient way to expand their business and market through the use of SMS messaging.

As owner of the Mobile Marketing Wiz we are able to get feedback first hand from businesses who are utilizing mobile advertising to attract and retain customers.

When advertising to your potential clients it is important to understand your demographic. If you are marketing a new restaurant via text then you should not send out messages to your list of people that are interested in financial products.

Here are some tips to help ensure that you are able to maximize the potential advertising opportunities in the cellular phone and SMS space.

If you own a website you should most certainly have an opt in box for text message updates. It is imperative that you offer a dangling carrot to attract those who are wanting something enticing. For example if you are a restaurant then you should offer free lunch on your birthday when you sign up for text message alerts. If you own a nightclub then you should have bottle service giveaways and updates from DJ's via text message.

For marketers there is no better way to reach your target audience directly without any interference. The most efficient way is through the use of the phone since it gets directly to them, can not go to a spam box like email does, and you can get almost instant gratification with a response.

See the results for yourself and the benefits that your business can derive with the help of mobile marketing platforms through the use of mass sms.
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