Register Blogs Advertise with usHelp Desk Today's Posts Search

Rate this Entry

Video Marketing Tips For The 21st Century

Share
Submit "Video Marketing Tips For The 21st Century" to Facebook
Posted 6th July 2016 at 05:30 PM by Fadi Joseph Tawil

If you run a business, then you are probably aware that promoting it is vital for success. You may have tried traditional newspaper ads, billboards or even the radio! In the modern world, however, video marketing has become the most cost-effective method for promoting your business. Continue onward and you will learn a new approach for reaching your target audience and keeping them interested after the dust has settled.

Do not assume that video marketing has to be about making viral videos. Viral videos are a great marketing tool among certain audiences but keep in mind that your niche might not be likely to watch and share viral videos. Besides, not all viral videos convey a positive image of the brand they promote.

If you are thinking of using video marketing to increase your sales and website traffic, then look to your competition for some clues. See what is working for them and try to capitalize off of this information. You do not have to copy them, but see what is working for them and try to make it work for you.

Be natural! The more fake or contrived you appear; the less likely viewers are to watch your whole video. If you can't read a script without sounding like a dork, then don't. Stick to who you are and represent yourself and your company and the video will turn out great.

Make sure that your videos are promoted in a two-fold fashion. Let your existing core audience know that new content is up, via your blog and email or newsletter list. However, also make sure to promote it to new readers through social media posts and search engine optimization techniques within your budget.

Video tutorials are an excellent way to create new content and assist you customers. People will often search for sites with tutorial information about products or services. When they find great content, they will often share it after consuming it themselves. This is a great way to increase your visibility.

When you post your video on YouTube, don't forget to use annotations. These allow you to point to other similar videos you have or to ask people to subscribe to your video. You can even use this with a "Pop-Up Video" effect to keep viewers engaged and entertained as they watch.

If you plan to begin a video marketing campaign, put some time into designing a YouTube channel for your business. This will make your videos easy to find, and if a viewer enjoys the first video, they will have multiple others right at their fingertips. This organized, clustered way of presenting your videos will help to draw more viewers, and thus more customers.

The above article has hopefully shed light on the importance of video marketing. Conventional methods of advertising are no longer as popular as before. As the Internet continues to gain more popularity, videos are a great way to carve out an online niche. Use the advice you have read to build your business in no time.

Got Value?? Comment and share

To Your Success,

Fadi Tawil
ratracekiller.com
Posted in Uncategorized
Views 662 Comments 0
Total Comments 0

Comments

 


All times are GMT -6. The time now is 04:12 PM.