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An article you can use on your blogs, websites, or ezines

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Posted 27th October 2008 at 10:03 PM by gabbydeb

Hello everyone,

I thought I would post an article I wrote that you can use on your websites, blogs, or ezines. I love to think of ideas that you can use right away to market your biz on-line or off, so I hope you can use the following strategies to market your biz for greater profits.

*
Turn Your Business Cards into
Hardworking little Salesmen!
To*Market and Sell Your Crafts or Other
Products for Greater Profit$*
by Debbie Gragg

Note: You may use this article on your blogs, in your ezines, or on your
websites as long as you leave the resource box intact at the bottom
of this article. Remove this note before you use the article of course.
*
Marketing and*Promoting your crafts can be just as fun as making them.*It
doesn’t make any difference how unique and special your handmade treasures
are, if*no one knows you are in business.**What is so fun about*marketing and
promoting your crafts and gifts biz, is that you use the same creativity that
you bring to your command, when you*make your crafts.

Most of us home and small biz crafters*do not have write our own check
advertising budgets, so we need to come up*with ideas that won’t break
the bank.* There are many advertising and promotion companies out there
competing for your advertising dollars.* Some are better than others, and
most of them*are expensive.*

Ads that*tie up your advertising dollars, and may not be in print for a few
months or more, or expensive coupon advertising, can*deplete your money
on one advertising campaign, and not return all that many new*leads*
or*customers. If an expensive advertising campaign doesn’t deliver,
you don’t get your money back.**Following I have included:

“6 Quick! Low Cost Ways to Turn Your Business Cards into
Hardworking Little Salesmen!”

Many people in business don’t use these to their greatest potential, even
though most biz people do have them printed up.*Business cards are your
hardworking little salesmen, they are your mini billboards.* They work for
you 24 hrs a day, without pay!...

1. Hand them out!... Always have some on hand, when you*go out, and*
hand them out!...*This sounds like a no-brainer and it is, but many times business
cards are left at home.

2. Use your biz cards as note cards...*If someone needs your home address,
and your biz is a home biz, hand** them*your biz card.* Or write your home
address,on the back of your biz card. The same goes for your telephone no.*
This gives another person a reason to have your biz card.

3. Do a Business Card Exchange...*Do a local mailing to businesses that
are complimentary to your business.* For example if you make candles,
send a*letter introducing your biz, to local beauty shops, with*5 or 6 biz
cards included and offer a biz card exchange.* You will hand out biz
cards for them if they hand out yours.

4. Make Your Cards Do Double Duty As Price Tags...* Make your biz
card into a hanger that you attach to your handmade items or other
products, with the price on the back of the card.* Use a hole punch
to punch a hole in the corner of your biz card, and run a piece of string
or small satin ribbon through the hole, and attach to your product.*


5. Double-sided Biz Cards...* These business cards may cost a little more,
but you can make them work even harder for you.* Instead of having blank
dead space on the back of your cards, you can have that area working for
you too.* On the back of the biz card you could offer a special discount for
a first purchase.* This will motivate people to hang onto your biz card.


6. Mini Billboards...* if you have a website and e-mail always make your biz
cards mini billboards for your on-line marketing too.* Always include your
website and e-mail address, on your biz cards.* This can be a great way to
utilize double sided biz cards also.* On the back of the card could be a
“short attention grabbing ad” for your website.


As you can see, your business cards can be tireless hardworking salesmen
for your products and services. I hope the suggestions presented above,
have sparked more ideas, on how you could use your biz cards to promote
your products and services.
******************************
Debbie Gragg is owner and operator
of Home Biz Profit$ brings "Targeted Traffic" to your Crafts & Gifts Home-Small Biz Related Websites

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******************************
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