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Requiring Buyers to Opt-In After Payment

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Posted 25th July 2011 at 09:53 PM by GarrieWilson
Tags email, opt-in

In the past, I required people to opt-in to my list before I allowed them to receive their purchased item and in all my years online, no ever complained. That I can remember.

I thought it was a good idea. After all, I wanted to build my list and having a list of actual buyers is worth more than a list of freebie seekers.

Then one day , the topic came up (as it does many times) and Paul Myers convinced me that the practice wasn’t a good one. I don’t remember all the reasons Paul gave me, it was well over a year go, but below are some that I have seen others state recently.

Continue reading on my blog by clicking the link below:

Requiring Buyers to Opt-In After Payment
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