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Marketing strategy

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Posted 19th March 2009 at 11:31 AM by glenn0728
Updated 20th March 2009 at 12:37 AM by glenn0728 (need to categorize)

At this point I'v probably spent about 6 weeks straight learning as much as possible about marketing strategies from the big names. I already had read of lot of marketing related material because of starting my own training and soccer business, but here is where a lot of my marketing knowledge comes from:

Jay abraham
Brian tracy
Eben pagan aka David Deangelo (his Get Altitude program)
Mike sernoff (hardtofindseminars.com)
30 Day Challenge '08

I feel like I understand the fundamental principles of marketing and theories pretty well... having a plan, a unique selling point... market research > traffic > conversion > product, the concept of the sales funnel, etc.

I listened and followed along with the 30 day challenge from Ed Dale and his group almost to the letter, and I'v implemented it. I'll discuss my results so far in my next post.
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