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Secret #5 - *10* Profitable Secrets to Create the Ultimate First & Last Impression with Your Clients

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Posted 23rd September 2014 at 08:07 PM by John Di Lemme

Secret #5

E: Experience, Engage, and
Experiment


My grandfather’s type of customer service is an experience, the very experience that leaves a great last impression. The last impression is the very last thing a client remembers about you before departing from your place of business.

One of the keys to leaving a great last impression is to engage in a heartfelt conversation with your client. And one way to start that conversation is to wear a name tag that displays the name of your home town.

My home town is Yonkers, New York. So, when a client from New York meets me and sees that state listed on my name tag, he will respond positively. He’ll usually talk to me about all the great people and places from New York. And we have such an awesome time talking to each other that I thank him profusely.

I say, “Thank you for coming to the Closing and Marketing University Boot Camp. Thank you for traveling from New York to see me. Have a safe trip home. I can’t wait to see you again soon.”
You see, when you develop great rapport with a client, you’ve successfully started the process of building a solid long-term business relationship. That type of relationship is the foundation of multi-billion dollar businesses like the Ritz-Carlton.

But you should experiment with different techniques for developing rapport. Find different things that you have in common with your clients. You’ll learn that when you use those commonalities as conversation starters, you’ll appreciate your clients. You’ll be grateful to be around such interesting people. Find different ways to appreciate the fact that your clients enrich your life.

Tell yourself, “My clients are assisting me to live the life I want. They’re empowering me to live a lifestyle of freedom.”

I love my millionaire champion students. They’ve given me the perfect lifestyle. That’s one of the reasons why my business club is called the Lifestyle Freedom Club. And I work very hard to show my appreciation to my students for the life they’ve helped me lead. I show my appreciation by giving them surprise bonuses as part of my company’s extreme customer service.
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