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The Top *11* Motivational Marketing Attitudes to Conquer Fear and Earn Millions

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Posted 10th June 2015 at 02:40 PM by John Di Lemme

Attitude #1 - Preparation: You must be fully prepared for every single minute of your day. When you are prepared, you are focused on what daily action steps you must take to achieve your goals. You can handle distractions and adversity better when you are prepared. Unexpected things that come up during the day don't automatically throw you into chaos, because your preparation gives you the ability to handle it efficiently. Preparation gives you the ability to focus on taking your business to the next level and provide extreme customer service. Preparation predicts prosperity in every area of your life!

Attitude #2 - Dedication: Are you really dedicated to taking your life and business to the next level? Dedication means that you are fully committed to achieving success in every area of your life. Yes, fully committed not just Monday through Friday or whenever it's convenient for you. When you are dedicated, you are willing to pay the price for success and will not let anything stand in the way. Preparation and dedication are keys to building a rock-solid foundation to overcome fear and earn millions.

Attitude #3 - First and Last Impression: Your first impression with your clients will basically determine if they do business with you or not. It doesn't matter whether you have an online business, storefront, home-based business, or do phone sales. Your clients' first impression is the point of entry into your business. It could be your lobby, website, phone greeting, voice mail, or some other type of employee interaction. Make sure that your first impression exceeds your customers' expectations. Your customers' last impression is just as important, because it's the very last thing that they will remember when they leave your business, hang up from a phone call, or exit your website. Giving your customers a bonus when the exit your business is a great last impression. It doesn't have to be expensive. It could be a one-sheeter with valuable business tips, a free download (online business), or something as simple as a thank you or smile. Your first and last impression are critical to building long-term customer relationships and taking your business to the next level.

Attitude #4 - Dress for Success: What do you look like to your customers and colleagues? Are you dressed professionally head to toe and wearing a name tag? Yes, a name tag. The Ritz-Carlton's customer service is nothing less than *5* star so if they wear name tags, then so should you and your team members. As far as what you are wear, everyone feels better and are more confident when they are dressed professionally. If you feel better, then you treat your customers better. Plus how you dress is a direct reflection of your business. Dressing for success also includes having fresh breath or no offensive body odor. Dressing for success is easy. Just look in the mirror and if you still aren't sure, ask one of your Mastermind Team Members to assist you.

Attitude #5 - Benefit Based Marketing: This is an area of marketing where many businesses fail. While the features of your product and service are important, how your product or service benefits your customer is much more important. Every single one of your customers want to know what you can do for them. How will your product or service impact your customers' life? If you don't know, then there's no way you can build a successful business. Your marketing should convey these benefits so that your customers have a reason to enter into a business relationship with you. Plus make sure to share your testimonials! Your customers want to know the benefits, but they also want to hear from your other customers. Start sharing the benefits of your product and service and follow-up with testimonials. This will radically change your life and business!

Attitude #6 - Always Be Opening: One of the worst mindsets that I see taught throughout the sales and marketing industry is "Always Be Closing." It's horrible! No one likes to be closed. That's the reason that most people can't stand sales people. Instead commit to the "Always Be Opening" mindset. Always be opening basically means that you are committed to opening long-term relationships with your customers and providing extreme customer service. It's very different from the Always Be Closing mindset in which the focus is sell, sell, sell with no real consideration for the customer. When you focus on building long-term relationships with your customers, your customers not only invest in your product or service, but they will also come back and refer others. Always Be Opening!

Attitude #7 - Attention Grabbing Words: Your marketing must grab the attention of your customers. How? The words that you use in your marketing must speak directly to your customers and give them a reason to visit your store, website, or give you a call to find out more about your product or service. If your marketing does not include attention grabbing words, then your customers won't read it and will likely go to your competitor. Not sure which words to use? Check out my top marketing words at and start using them in your marketing today.

Attitude #8 - Never Prejudge: Prejudging your customers will destroy your business. This is not something new, but unfortunately 99% of business owners still prejudge their customers. You never know who will be your #1 customer, and most of the time, your #1 customer does not fit the stereotype that you have in your mind. Treat all of your customers with respect and provide extreme customer service no matter who they are, what they look like, or even if they tell you that they can't afford your product or service. Never prejudge!

Attitude #9 - Focused Listening: Do you really listen to what your customers want? It's not about what you want as a business owner. You will build a huge business if you focus on listening to the wants and needs of your customers and giving it to them. Listen more, talk less, and learn about your customers. The more you learn the more you earn.

Attitude #10 - Patient, Persistent Follow-Up: The point of sale with your customer is just the first step in building a long-term relationship. Your follow-up after the sale is more important. Call your customer and let them know that you are there for them. Send follow-up mailers with bonus tips that your customers will value and appreciate. Even if your customers don't call you back or respond in any way, keep following up so they know you are there for them. Patient, Persistent Follow-Up!

Attitude #11 - Be You: Yes, it's really that easy! Be who God called you to be and build your business based on your integrity. Too often, business owners try to fit the mold of who society tells them they should be and how they should run their business. Be you! Live a transparent lifestyle. Your customers will appreciate your transparency and willingness to be yourself. Once you!

Grab a Hold of this Entire Audio Teaching, The Top *11* Motivational Marketing Attitudes to Conquer Fear and Earn Millions, for FREE! Call or Text Our Elite Team at (561) 847-3467[IMG]resource://skype_ff_extension-at-jetpack/skype_ff_extension/data/call_skype_logo.png[/IMG](561) 847-3467 or Email

I Now Have Clarity!

"John Di Lemme believed in me when I didn't even believe in myself. I feel so much better about myself, my future, and my business. I now have clarity and can go forward with confidence. Plus last year was my largest year in business in 20+ years!"- Lurena Cobb, Elite Coaching Student, Courier Company Owner, Florida

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