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JLDC 0052: Internet Marketing FAQ – Lead Magnets

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Posted 18th March 2015 at 01:41 AM by johnlagoudakis

Topics discussed during this podcast include;

- Video marketing strategies
- Different types of lead magnets
- How to stand out in a highly competitive environment
- And much more!

Here’s a timeline of the topics discussed during the podcast:

0:00 – Introduction

1:00 – Car signage gone bad!

6:20 – How can I edit my videos?

10:45 – Is it okay to mention brand names in my content/videos?

14:00 – How do I set up my signature correctly on a forum?

18:40 – What is a lead magnet, and how important is it?

21:00 – Examples of lead magnets; reports and ebooks

21:45 – Webinar lead magnets

23:00 – Video series lead magnets

24:10 – Email series lead magnets

27:30 – Software lead magnets

28:05 – Service lead magnets

29:00 – Jane’s lead magnet; 500,000 website hits (Internet Marketing/Make Money Online niche)

31:30 – Julie’s lead magnet; report (raw food/health niche)

35:55 – Mel’s lead magnet; report (social media traffic niche)

38:30 – How often should you update your lead magnet content?

46:10 – Lyle’s lead magnet; information pack (live entertainment niche)

55:30 – How much should you charge for your services? Should you compete on price?

59:00 – How do you stand out in a highly competitive environment?

Listen to the podcast free every week on iTunes here:

To your success,

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