The best way to market your small business locally is with directories
Posted 21st December 2014 at 01:37 AM by maxqsoft
For small businesses, local search is likely to drive most of the traffic to your business’s website or physical location. This is why it’s so important to get listed in online business directories that have a quality rank. Adding your business to directories that rank well should give you an extra boost in the SERPs and create quality backlinks to your site – it’s the quality, not the quantity.
A FEW TIPS TO KEEP IN MIND
1. Be Complete and Accurate
Even if your business is already listed, claim your listing and double check your address, phone numbers, website, social profiles, email and description. Fill in all fields and check for accuracy.
2. Be Consistent
An address can be written many different ways. For example, “Street” and “St.” OR “Suite 123″ and “#123″. It’s important that your business’s information is always listed consistently across the web. When listing your business, make sure to always use the same format on every directory, every time.
2. Choose Accurate Categories
You want to include categories that best describe the products or services you offer. Start with broad categories first and then move to specific categories.
4. Include Photos and Videos
This will allow your listing to stand out among the others in your categories. Plus, videos can provide more information to compliment your listing.
5. Get Reviews
This is another way to help your listing stand out and let visitors see what your customers have to say – so hopefully you have good reviews. If not, encourage customers to write reviews.
A FEW TIPS TO KEEP IN MIND
1. Be Complete and Accurate
Even if your business is already listed, claim your listing and double check your address, phone numbers, website, social profiles, email and description. Fill in all fields and check for accuracy.
2. Be Consistent
An address can be written many different ways. For example, “Street” and “St.” OR “Suite 123″ and “#123″. It’s important that your business’s information is always listed consistently across the web. When listing your business, make sure to always use the same format on every directory, every time.
2. Choose Accurate Categories
You want to include categories that best describe the products or services you offer. Start with broad categories first and then move to specific categories.
4. Include Photos and Videos
This will allow your listing to stand out among the others in your categories. Plus, videos can provide more information to compliment your listing.
5. Get Reviews
This is another way to help your listing stand out and let visitors see what your customers have to say – so hopefully you have good reviews. If not, encourage customers to write reviews.
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