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SEO - What is a contextual Link?

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Posted 25th May 2009 at 11:02 PM by megaresp

A contextual link is one in which the clickable text is made up of a keyword phrase you want to obtain a page one listing for in Google.

For example, I'm personally interested in the phrase lead generation. I attempt to secure as many contextual links back to my main site's homepage as I can.

A contextual link can only work if it links to a page primarily about the keyword phrase. For example, the phrase perspex furniture should link to a page about furniture made from perspex.
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  1. New Comment
    Odhinn's Avatar
    Do you ever get traffic from these links, or are they just for SEO purposes? I ask because I've always found that they're great for SEO, but I get absolutely zero direct traffic from these links.
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    Posted 26th May 2009 at 09:08 AM by Odhinn Odhinn is offline
  2. New Comment
    megaresp's Avatar
    Quote:
    Originally Posted by Odhinn View Comment
    Do you ever get traffic from these links, or are they just for SEO purposes
    My objective is SEO, but yes I do get traffic. In fact, one article I wrote in 2007 is still averaging one visitor per day.

    I find that I can't really predict how an article will go, but the following formats work quite well when it comes to sending visitors...
    • Case Studies based on real cases (probably because they demonstrate ability)
    • Articles about SEO tend to send me visitors
    • An article that links to a follow-on article on my site works well
    permalink
    Posted 26th May 2009 at 11:10 AM by megaresp megaresp is offline
  3. New Comment
    When buying a contexual link is there any one company that stands out?
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    Posted 19th November 2011 at 01:06 PM by Chicken Paprikash Chicken Paprikash is offline
  4. New Comment
    Gsdlady's Avatar
    Do you build the page on your site for the contextual link or is a place you can go to for create a page?
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    Posted 17th April 2015 at 08:49 AM by Gsdlady Gsdlady is offline
 


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