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Why Do Purpose-Led Businesses Succeed

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Posted 25th July 2016 at 08:19 AM by MoneyDummy

Why do some businesses succeed while other -seemingly similar ones- don’t?

We’ve often heard it’s not the number of times you fall, it’s how many times you get up, but that answer -perseverance- never seems to be completely satisfying.

Because the key to success is not perseverance – it’s why you persevere.

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