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Medical Malpractice Lawyers In Colorado Teaches Me Marketing

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Posted 3rd July 2014 at 10:59 AM by Neromancer

One of the shocking things I discovered when working for medical malpractice lawyers in Colorado, is that the amount of work necessary to get them ranked was massive. This is because the term is highly competitive but not impossible; still this would mean lots of ranking work to get the main ranking silo up.

What is good about high ticket search terms is that most marketers won't touch them; yet you can rank for related terms and eventually be considered an authority site via the silo.

We do this by focusing marketing on the main keyword but trapping the linkjuice into a cascade or waterfall (silo) principle. What amazed me is how few marketers know about this and even fewer use it. When you combine this technique with a good link profile it is possible to rank almost anything in time or at least dominate related terms specific to where you focus your linkjuice.

Focusing your work on a specific silo, and then a location with county, city and even local location forces Google to consider. I have ranked several long tailed keywords using this technique, but all of the main linkjuice flows down the cascade. Here is my latest project; the site is essentially a squeeze page so we will see how effective this is at rankinhg this kind of site:

http://medicalmalpracticelawyerscolorado.net

I am uncertain of how this style of site will rank but there are many marketers having success with the silo method. even for squeezes - especially whrn used with Wordpress.

Now we need to drive high PR linking to the top of the silo - so I am using Angela's packets / services. With the inclusion of high PR linking we are looking at some really awesome linking power.

Next we want to organize everything into streamlined flows. so that each silo will be effective for delivering linkjuice down the tunnel, so to speak. You do this by linking pages like steps decending downward in tight formation. For example if your site is about Dog Training in Colorado, your first url miht ber DogTrainingColorado.com - and the next link down might be DogTrainingDouglasCounty.Com and the next DogTrainingHilandsRanch.com - All of the linkjuice is focused on the hardest URL at the top - DogTrainingColorado.com. There should only be one link on the main page of this site - to DogTrainingDouglasCounty.Com. Now this page should link to DogTrainingHilandsRanch.com. If this is the last page in sequence, this page links back to the top.

This process forces linkjuice to flow from the top page, all the way through the bottom and back to the top. It is wonderfully efficent and will have you generating SERP for all your pages in this sequence. Of course it helps when you deversify your links, point ongoing authority content to the process.

I am doing this by adding a blogger whitehat linkwheel to the process. Essentially I do posts and focus them to the "moneysite" as well as link the blogs together. This combined with some secret sauce seems to do the trick. I have ranked dozens of sites using this method and it is essentially whitehat. Herr is an example of the kind of blog I am referring to -
http://medicalmalpracticeincolorado....r-medical.html

So why not give this atry? This is how Medical Malpractice Lawyers In Colorado Taught Me advanced SEO Marketing.
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