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Boost up your sales with a little help by Instagram!

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Posted 26th December 2014 at 01:37 PM by Nick Logan

Many business owners shy away from the possibility of using Instagram for their businesses because Instagram is an image based social platform with limited business opportunities, right?


Currently, Instagram is the most popular social media platform, and ignoring it is next to madness!

Since we already discussed how Facebook can help you with the promotion of your business, it is only natural that we discuss the fastest-growing social media platform also!

Taking advantage of Instagram will give your business extra visibility, boost your sales and introduce you with the Instagram community!

So, what are the ways in which Instagram can help your business?

Read them here…

Create a window shop

You surely know that people love window shopping. Humans are visual creatures: we see, we like, we buy.

You sell products? Create visually enticing images of your photos and upload them on Instagram. Upload images of your every product, and play with different Instagram filters.

You sell services? Share images of the equipment used when these services are provided.

If you endorse carpet cleaning services, share images of the carpet shampoo and try to evoke feeling of freshness by uploading images of mountains and pristine clear mountain lakes.

Photographers can upload images of their cameras and photos taken with various lenses and etc, fitness trainers images of their equipment and their six pack (yes, this kind of images sell).

“Milk” on the cuteness

You know how they used to make “take your child to work” days? Well, I suggest you to take the game up a notch and make a “take your pet to work” day and make digital every second of that day.

Promote a pet-friendly company, and prove it by submitting images and sharing them on Instagram.

Clients are more inclined to buy when they know that you stand up for something (animals rights), plus, if we exclude the people with frozen hearts, everyone loves and cherishes an image of cute dog, cat or maybe even iguana.

How is made

People love to feel involved, so what better way to include them than taking them straight to the process of how certain products are made.

In case you are showcasing your stelar services, I advise you to make a short visual story of how your employees are conducting them, from order to final delivery!

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