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Internet Marketing and Video Facts

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Posted 9th January 2014 at 03:41 PM by ronfrey

A FEW FACTS:

1. Globally, online video traffic will be 55 percent of all consumer Internet traffic in 2016. (Cisco)

2. 52 percent of consumers say that watching a product videos makes them more confident in online purchase decisions. (Invodo)

3. 89 million people in the United states are going to watch 1.2 billion videos today. (ComScore)

4. 92 percent of mobile video users share videos with others. (Invodo)


5. More than 1 billion unique users visit YouTube each month, spending more than 4 billion hours watching videos. (YouTube)

I hate to whip a dead horse but if you are doing any kind of internet marketing and you are not using videos you are not only missing the boat but you will be left in a cloud of smoke.

For most home based businesses creating a video yourself may be a little daunting.

The truth is once you do your first few videos it is actually very fun.

It is without a doubt the best way to sell your business and yourself to your customers or audience.

You do not need an expensive video camera, actually many people really prefer using their cell phone and that's it.

You don't need to be a movie star YOU JUST NEED TO DO IT DO IT.

A FEW TIPS :

1. Make sure your video will view properly on mobile phones since they have such a huge usage.

2. Some mailing providers such as GetReponse have a preview function so that you can see exactly how your message with the video will go out.

3. Consumers will give up on an online video if it doesn't load in two seconds. (University of Massachusetts Amherst and Akamai Technologies).

4. Make sure all of your videos and your websites load quickly.

The bottom line is that you need to keep up with your competitors.

You need to create a level playing field and really you want it slanted in your favor.

The marketing of today is definitely going visual and you or your business needs to be seen just like your competition.

If you give a person the opportunity to read a script or watch the same information on a video they will watch the video almost every time.
Also as stated above the video is more likely to put them in a buying mode.

Let's get the video cameras going.


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