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Social Media Statistics That Matter...

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Posted 7th July 2013 at 05:17 PM by steveshoemaker
Updated 7th July 2013 at 06:03 PM by steveshoemaker (correct grammar)


Social Media has become a force to be reckoned with right before our eyes.

It's no longer just about retweets, clicks or likes even those these things certainly help.

No now more than ever it's about some type of connection with people or groups with so much noise on the internet and especially social media. Our social media efforts require a lot more effort to build relationships and maintain them.

One great example is right here from the Warrior Forum.

How many people have we seen promote a product or system then once you become a customer they invite you to a private or particular Facebook group or page?

A lot of instances lately why?

One customer service of course.

Another is to build relationships so when future products and services come out you guessed it if the product was good AND you were treated with respect you will most likely buy again.

It's a simple but brilliant strategy and goes to show you the importance of what social networks and social media can do for a business or brand.

Here are some interesting facts about how businesses and people are using social media and some current behavior on the social networks.

4.2 The number of hours that senior executives and decision makers spend on social media daily, which is 40% more time than those not in these positions (Source: Ipsos Open Thinking Exchange)

12% The percentage of users who are influenced by Likes and +1's according to a 2013 iAquire and Survey Monkey social behavior report.

74% The share of marketers who say Facebook is important to their lead-generation strategies (Source: 2013 State of Inbound Marketing Annual Report by HubSpot).

53% The percentage of Twitter users who primarily access Twitter on mobile and are more likely to recall seeing an ad on the social network than the average user. (Source: Twitter. 2013)

As you can see these are some pretty interesting stats and as you can see we have to be more social in our marketing approach.

Even SEO is slowly but surely going to a more social algorithm so the time is now warriors to start investing time into learning the best way to maximize on this growing trend.

Not just with the latest software or tactic but what we do in our day to day marketing.

If social networks and social media are becoming so important what if there was a medium that you could totally brand to you or your service or product?

I found an interesting video about a company called Smart Media Technologies that may have an answer.

But whatever we may prefer this trend is here to stay.
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