I'm sure by now, you understand the importance of capturing your website visitors contact information using an opt in form and building a large email list of potential customers. This is an extremely effective tool to help you develop a relationship with your online visitors. For the most part, this is the only way to build a relationship since many of these people won't come back to your website again....Really, they won't! Once you've got an email list you can use broadcast or autoresponder...

The power of being unconventional.

Its very important to have in your marketing.

Controversial.

Bizarre.

Conspiracies etcetra etcetra etcetra

theyre all great ways to get that all important attention we marketers want.

We are, after all, in the attention getting business.

Problem with most marketing messages these days, though, is NOT the attention getting, its more the problem of getting the...

Content creation is hard. Coming up with something new and relevant to write about every week, or even every day, is a huge challenge.

If this is something you do professionally, you likely have invested the time in creating your own editorial calendar and have already created titles and topics for months to come. It’s the best way to ensure you’re focused and able to deliver on your creative promises. But what happens to all the stuff you’ve written over the years? Countless...

Do you spend a lot of time and resources writing and creating content, and feel like you get absolutely nothing from it? It’s not you, it’s your content. Turns out there’s actually Science behind creating content that gets read, shared and converts.

Today I am creating a resource for you, that holds tips and tricks that will allow you to create significantly better content. And, most of what I’m saying can be proven from research.


Use a headline formula ...

If you're interested in goal setting for your content marketing - and how to take a refined, strategic approach to your work - then episode 58 of The Content Champion Podcast with content marketing expert Robert Gibb of MaxCDN will be required listening.

A highly skilled copywriter and content strategist, Robert focuses on helping tech startups master content marketing - and has increased MaxCDN's blog traffic by a factor of three, generated 10,000 subscribers in less than 6 months,...