THE 5 REASONS WHY OFFLINE MARKETERS FAIL - PART 2
Posted 7th March 2009 at 08:00 AM by TimCastleman
Reason 3: No marketing system in place to get customers
Once you know who you want to go after you need to have a system to get new customers. Systems allow you to put your lead generation on auto pilot to ensure that you have new customers coming to you on a normal basis. There are several ways to do this – cold calling, walking business to business, hosting seminars, etc. I used this lead generation system to get me $25,000 part time in offline business all while staying home. I include everything I have used to make that money with no stone left unturned or step unexplained.
Reason 4: Selling, Not Educating
If you walk into a business and act like a salesman and talk like a salesman you’ll be treated as such. BUT, if you go to a local business and find out about their business – they’re problems and how you can solve them and educate your customer then you become an adviser and an expert instead of a salesman.
PART 3 COMING UP
Once you know who you want to go after you need to have a system to get new customers. Systems allow you to put your lead generation on auto pilot to ensure that you have new customers coming to you on a normal basis. There are several ways to do this – cold calling, walking business to business, hosting seminars, etc. I used this lead generation system to get me $25,000 part time in offline business all while staying home. I include everything I have used to make that money with no stone left unturned or step unexplained.
Reason 4: Selling, Not Educating
If you walk into a business and act like a salesman and talk like a salesman you’ll be treated as such. BUT, if you go to a local business and find out about their business – they’re problems and how you can solve them and educate your customer then you become an adviser and an expert instead of a salesman.
PART 3 COMING UP
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