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The New Breeds Of List-Building Giveaways

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Posted 2nd December 2015 at 02:17 PM by Willie Crawford

I've been taking part in list-building joint
ventures and giveaways for well over a decade and
probably have gained over 20,000 subscribers in
various niches during that time.

Many argue over the "quality" of those new
subscribers gained during the course of the
giveaway. I argue that those are people who
simply don't take the time to nurture their
relationship with their new list-members or strive
to meet the expectations they set when convincing
the new subscriber to sign up.

All that aside, several years ago, I noticed that
in many such giveaways, as high as 90% of those
who sign up to be JV partners never get around to
submitting a gift and/or never promote.

Some just registered as JV partner for early
access to the gifts, or hoping for a free ride...
and never intending to promote.

Over the past year or so, I've noticed and started
taking part in list-building JV's where partners
COMMIT to driving a minimum number of qualified
clicks to the event.

If it's apparent that they will fail to deliver
the requisite number of qualified clicks fairly
early in the event, then their gift is removed,
and they are not invited to take part in future
events. This model work beautifully.

A second "flaw" with many list-building JV's was
that the event operator didn't police thing
closely enough. Instead they only seemed to care
about how many new subscribers THEY got.

You see, in many such events, everyone who
registers goes into the organizers database. At
the same time they only go into the database of
the other individual JV partners IF a potential
subscriber considered the gift offered by that JV
partner attractive enough to visit their website
and register to access the gift, etc.

There ARE events out there that correct that
"flaw" and you will from time to time notice me
participating in them.

One such event has just kicked off. These events
are usually just 10 - 15 JV partners working
together, and "USUALLY" you don't even need to
register in order to see what gifts are offered.

One such event that just opened today (for people
to download gifts), and that I invite you to check
out, is at:

I ask you to take a few minutes and check it out
for several reasons, not the least of which is
that after seeing how things are set up you might
want to be a JV partner in one.

If that IS the case, I can make that happen ;-)

All you need to do is send me a private message,
letting me know, and I'll get you all of the

With such events, it IS possible to gain THOUSANDS
of new subscribers in just a week or two...
without a lot of work.

Consider an event with say 15 JV partners where
each has committed to generating 1000 qualified
clicks. That's 15,000 eyeballs that will see your
offer, and all are potential subscribers.

What determines whether or not they accept your
offer how enticing you make it. Offer something
on-topic with the theme of the event, is
fresh/new, and has a high perceived value. That's
also how you start the relationship off on a good

Don't offer a gift that's "crap" and expect that
new subscriber to stick around. If they do, don't
expect them to open and read your emails! You
would have already shown them that you offer them
poor quality stuff!

Check out and
see how it's structured. I wouldn't be taking
part in these events if they didn't work.
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