Matt2k

Hi warriors,

I am new to capturing leads, and recently i begun to create my own list.
So now i am testing with PPC squeeze pages. It would be great if someone can give
advice what else can i improve to this capture page so i can increase optins:

- http://paleorecipebook.alexcd.com

To create this capture page i used online tool called:
http://simpleleadcapture.com

If someone can suggest better toll it would be great.

Thanks!

-- Matt2k

Jack Sarlo

The top part is not bad, it has a headline, video and a quick way to optin for something free - not bad.

However from the "The paleolithic diet" onwards that's just three boring paragraphs that no one will read. Talk more about what they will get if they optin - remember they're NOT going to optin just because they see an optin box and the word FREE.

What are the benefits for optin in?

Mention them, use bullet points and so forth.

The very top "headline" needs working, I'm referring to this one:
"You definitely need to check out the cookbook, it's going to open your world up to a ton of recipes. Give it a shot and make the decision for yourself!"

why?
why?

That's what they ask when they read that. Prospects are lazy, they have lots going on in their mind, unless you're the president of America they're not simple going to obey your order to "Give it a shot and make the decision for yourself!" or believe "they definitely need it",

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jojoba

In general, i would say that your landing page doen't look "legit".
Put a logo, create a brand. The brand secure the user and gives him a feeling of a legit business.

Add some content, the description under your lead collection box is not visible and unreadable and too long.

Give the user the thirst to know more. use for example bullet points (3 or 4) with the key benefits of your product.

The background image is unreleavent and not sexy at all. Use image that fit your nich, for diet, you'll find plenty of them available.

Those are some basic points about your landing page. Take time to build your landers, think about it, try to think as the user and to find why exactly he'll give away his email ?

Try to test differents Design, Wording, Placement etc...

I don't know simpleleadcapture but i'll strongly suggest you to use well known products like
Leadpages.

Leadpages offer you several converting templates for a plenty of niches.
It is perfect if you don't have experience and you can quickly be running with several versions of your landing pages.

good luck !
J

Matt2k

Thanks Jack Sarlo! I will implement what you are saying, and i agree.
Obviously 3 paragraphs bellow need to take out...

Matt2k

Looks like you are reading my mind
About Lead Pages, i was thinking about them and figure out that Lead Pages is one of the must have tools for marketers, its much easier to build and split test...

Thanks for critics it helps a lot!

--Matt2k

jojoba

You are very welcome !
Don't hesitate to post your futur landing pages so we can give advice and to ask any questions ! We all started at some point and we are all here to support each other !

Good luck !

Matt2k

Just created one capture page with Lead Pages...
#1 - https://selger7.leadpages.net/paleo-1/

i will create one more to split test...

--Matt2k

ewenmack

Those pages which get the highest optins
across all markets don't have videos on
their squeeze pages. Like 60 to 80% optins on
cold traffic.

they don't have a broad based subject
like you are offering.

To maximize your time to get your money back from advertising,
think what you can be sold at the sign up process.

Best,
Doctor E. Vile

Matt2k

Yes, you are right!

Today before i read-ed this post i already created Simple capture page.

+ I found what might the problem be why did i get so low optins, into Lead pages there was little trick... people must double opt-in before they are into my list. But now i resolve that problem.

Now just need again test new capture page.

Hope it helps... test test test

-Matt2k