3rd Dec 2014, 06:44 PM | #1 |
Warrior Member War Room Member Join Date: 2012 Location: Andover, MA
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Looking for some pointers on how I can optimize my squeeze sales page. Any help would be greatly appreciated. www.onlinedatingbiz.net |
3rd Dec 2014, 09:35 PM | #2 |
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There's nothing wrong in it, but to be honest the overall design looks like a website from 2007. But there are a lot of IM sales pages that looks like this, so It might be okay. I don't know really how this page would perform. If you can/want, redesign it to have a modern 2014 look. Btw, at first I thought you're selling landing page templates (because of the image) then I realized it's not. What are you selling really? |
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3rd Dec 2014, 11:30 PM | #3 |
StartupsThatRock.com Join Date: 2014 Location: Montevideo, Uruguay
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Hey, I would use another design. First change you copy, "Nobody cares about you, all cares about yourself" that is one rule of Copywriting. Change you copy from "me" to "you", explain the benefits of using online dating biz, what benefits is going to get the people from you. But... I am with Gina, I think that you should redesign the website to a 2014 design. With wordpress is very easy create a website today. You can look some online marketing advice at my blog Startups That Rock. I would also set up a Goal... in your case should be get the email of potential customers. Then with a sales letter you can convert those subscribers to customers. |
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5th Dec 2014, 07:41 AM | #4 |
Sagheer Join Date: 2014 Location: Pakistan
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GinaStringer is correct: You can also take some design inspirations from Landing Page Templates, Buy Wordpress Landing | Sales Pages Designs. There are many cutting edge designs you can use as a 2015 Trend.
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5th Dec 2014, 04:12 PM | #5 |
HyperActive Warrior Join Date: 2014 Location: Ann Arbor, MI
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Your form submission is buried all the way at the bottom. It doesn't have to be above the fold, but I would certainly move that up on the page!
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5th Dec 2014, 05:53 PM | #6 |
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6th Dec 2014, 01:02 PM | #7 | |
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You could give CRO a try. CRO is measuring user behavior and analyzing the results to gain insights into what works well and what is a problem. You then apply those insights to alternate versions and conduct split tests, analyze the results of the tests for further insights, and repeat the process in cycle of continuous improvements. Asking people to look at your website and guess at the problem will generate ideas, but most ideas may not address the specific problems and may guide you to change the things that currently work best for your website. You might as well just throw a dart at a list of possible changes and go with that. Why guess when you have data? | |
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