My Squeeze Page Split Test on ... Red Arrows

Kelvin Chan · 18th Dec 2014, 10:36 PM

Hi Warriors,

Thought I'll share a split test I did which those of you who uses arrows in your squeeze pages will find interesting.

Looking at the 2 screenshots I've attached, which do you think performed better?

Control - The one WITHOUT red arrows:

Variant - The one WITH red arrows:

Go ahead ... make a guess ...

It's always easier being spoon fed but your breakthrough comes when as a marketer, you make "an intelligent guess" and actually see what the real world result is.

Chosen your side yet?

Good ... *drumroll please* ......

And the winner is ... the one withOUT the red arrows.

Ran the results past a A/B Split Test Significance Calculator and the results stand significant.

So ... for those of you with arrows on your squeeze page, before you rush off to remove them, go test first.

What works for me may not work for you.

Here's an additional resource: http://www.warriorforum.com/conversi...t-testing.html

Trust this is helpful at least to a few people (including YOU)

Rus Sells · 19th Dec 2014, 05:20 AM

Nice, so have you split tested your signature as well? LOL

gaetanoc · 22nd Dec 2014, 03:33 PM

I would have bet my head that the one with the arrows will convert better. The only downside to it that there is more space - so it might involve scrolling.

Thanks for sharing

18th Dec 2014, 10:36 PM	#1
Kelvin Chan Lifetrepreneur War Room Member Join Date: 2007 Location: London, UK Posts: 307 Thanks: 29 Thanked 79 Times in 39 Posts	My Squeeze Page Split Test on ... Red Arrows Share on: Hi Warriors, Thought I'll share a split test I did which those of you who uses arrows in your squeeze pages will find interesting. Looking at the 2 screenshots I've attached, which do you think performed better? Control - The one WITHOUT red arrows: Variant - The one WITH red arrows: Go ahead ... make a guess ... It's always easier being spoon fed but your breakthrough comes when as a marketer, you make "an intelligent guess" and actually see what the real world result is. Chosen your side yet? Good ... drumroll please ...... And the winner is ... the one withOUT the red arrows. Ran the results past a A/B Split Test Significance Calculator and the results stand significant. So ... for those of you with arrows on your squeeze page, before you rush off to remove them, go test first. What works for me may not work for you. Here's an additional resource: http://www.warriorforum.com/conversi...t-testing.html Trust this is helpful at least to a few people (including YOU)

19th Dec 2014, 05:20 AM	#2
Rus Sells Russell Hayes War Room Member Join Date: 2009 Location: Denver Posts: 3,995 Thanks: 1,622 Thanked 1,974 Times in 1,065 Posts Blog Entries: 6	Re: My Squeeze Page Split Test on ... Red Arrows Share on: Nice, so have you split tested your signature as well? LOL
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22nd Dec 2014, 03:33 PM	#3
gaetanoc Active Warrior Join Date: 2011 Location: Malta Posts: 62 Thanks: 0 Thanked 9 Times in 9 Posts	Re: My Squeeze Page Split Test on ... Red Arrows Share on: I would have bet my head that the one with the arrows will convert better. The only downside to it that there is more space - so it might involve scrolling. Thanks for sharing
	An experienced technical programmer wants to JV with you I will build any kind of software, bots, web applications, desktop applications, mobile applications - you will handle marketing and sales.