Christmas CTR -up or down?
 

Hello everyone.I want to know your experience with CTR at Christmas time;)

I am advertising health/beauty and weight loss products using display ads,so far it goes well

But I am wondering if Christmas and NY time will affect the leads somehow and people might buy less.:eek:
Your opinions and observations will be very helpful:)

Re: Christmas CTR -up or down?
 

For me Christmas night has always been good; Christmas morning and afternoon, no.

Re: Christmas CTR -up or down?
 

CTR is good just before Christmas. After it drops, has a slight increase between Christmas and New Year and after drops again for a couple of days.
This was the case for me at least

Re: Christmas CTR -up or down?
 

Thanks,good to know.Btw what is your geo? I have globall traffic,any advice on what country may have the most drastic decrease in sales? I made some research,couldn't find anything useful yet.

Re: Christmas CTR -up or down?
 

For me everything is often cool before Xmas. Then 7 days from Xmas to new year, everyone, every customers just forget that I exist :P

Re: Christmas CTR -up or down?
 

health/beauty CTR will be high befor Xmas, but weight loss products will be popolar after holidays :)

Re: Christmas CTR -up or down?
 

Are you saying after new years or after christmas?

Re: Christmas CTR -up or down?
 

So far nope. My SaaS business is experiencing low traffic this Christmas - primarily because it's a business tool :)