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-   -   Tracking Form Leads without Thank You Page (https://www.warriorforum.com/conversion-rate-optimization/1055369-tracking-form-leads-without-thank-you-page.html)

Jake Howard 11th March 2015 02:29 PM

Tracking Form Leads without Thank You Page
 
Hi All,

I am looking at setting up a landing page with a form on it, and I want to be able to track the amount of leads in Google Analytics without having to take them to a separate thank you page.

What is the best way to go about this?

Also, I will have the same form on a couple of different pages, so I also need to be able to tell which page is generating the leads.

savidge4 11th March 2015 03:44 PM

Re: Tracking Form Leads without Thank You Page
 
Quote:

Originally Posted by Jake Howard (Post 9935332)
Hi All,

I am looking at setting up a landing page with a form on it, and I want to be able to track the amount of leads in Google Analytics without having to take them to a separate thank you page.

What is the best way to go about this?

Also, I will have the same form on a couple of different pages, so I also need to be able to tell which page is generating the leads.


Open up analytics. left column go down to "Conversions" then to "Goals" and set each. Since you are there. you might find of interest "Goal Flow" - this will give you an idea where in the checkout process you might be losing 2 out of 3 in the process. ( 60%+ is kinda average )

selfmadebm 16th March 2015 01:36 PM

Re: Tracking Form Leads without Thank You Page
 
Let me help you here. I am not sure if you have heard about "Virtual Pageviews" in google analytics.

You need to make 4 independent Vertual pageviews if you have 4 forms in 4 different pages.

Basically the code is like this one and you need to insert this code to your submit button
<a href="BUTTONURL" onClick=”ga(‘send’, ‘pageview’, ‘FORM 1’);”> {BUTTON NAME}</a>


So for example you have 4 FORM then you just input these 4 analytic code inside of your four button

<a href="BUTTONURL-1" onClick=”ga(‘send’, ‘pageview’, ‘FORM-1’);”> {BUTTON NAME}</a>
<a href="BUTTONURL-2" onClick=”ga(‘send’, ‘pageview’, ‘FORM-2’);”> {BUTTON NAME}</a>
<a href="BUTTONURL-3" onClick=”ga(‘send’, ‘pageview’, ‘FORM-3’);”> {BUTTON NAME}</a>
<a href="BUTTONURL-4" onClick=”ga(‘send’, ‘pageview’, ‘FORM-4’);”> {BUTTON NAME}</a>

If you can do this successfully then you will have 4 new page reports in the Google analytics

You can even use these virtual pages to create custom reports and as goal destination urls too.

If you want to create a goal using any of these 4 virtual page then select the goal type as "Destination"
and in the url section input "FORM-1" or "FORM-2" or "FORM-3" or "FORM-4" without the markers
Remember to input the match type as "Regular Expression"


Let me know how it goes.

Oziboomer 17th March 2015 09:33 AM

Re: Tracking Form Leads without Thank You Page
 
Quote:

Originally Posted by Jake Howard (Post 9935332)
Hi All,

I am looking at setting up a landing page with a form on it, and I want to be able to track the amount of leads in Google Analytics without having to take them to a separate thank you page.

What is the best way to go about this?

Also, I will have the same form on a couple of different pages, so I also need to be able to tell which page is generating the leads.

What do you consider a lead?

Is the lead opting-in or just viewing the form?

You could also use retargeting pixels...

I'm also thinking webmaster tools.

Do you just want numbers or conversions or both?


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