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Unread 25th Nov 2015, 10:59 AM   #1
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My Bounce rate and exit rates are very high
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Hey guys, long time lurker first time poster. I create an affiliate site that is getting a lot of traffic, but bounce/exit rates are very high.

I attached a doc with GA stats. I can post more that might be specific to solving the issue. I have a feeling it might be front page layout, but any expert feedback would be awesome. Rip up anything that you think may be causing the problem. My marketing tactics are bringing people to the site, it just isn't converting.

website: www.bestmediabox.com

Cheers!
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Unread 26th Nov 2015, 01:59 PM   #2
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Re: My Bounce rate and exit rates are very high
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Some of the reasons why your website gets high bounce rate:
  • Your website did not deliver on its promises. Traffic came to your website looking for specific information, but did not find it.
  • Your website did deliver on its promises. Traffic came to your site looking for specific information, quickly found the answer, and then left. Your website did not entice traffic to look at other pages.
  • Your website takes too long to load. Traffic got impatient waiting and decided to try another source.
  • Your website is difficult to navigate. Traffic came, got confused, and then gave up.
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Unread 27th Nov 2015, 06:05 PM   #3
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Re: My Bounce rate and exit rates are very high
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So I checked my stats

Today: Page Views 204
Bounce: 98%
Affiliate Link clicks: 30 Clicks
Sales: 0

So almost 15% of traffic seem to be clicking on my affiliate buying links, but no sales. No sure what to do, I made a slider on the page which seems to have helped, but no solid results.
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Unread 28th Nov 2015, 12:28 AM   #4
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Re: My Bounce rate and exit rates are very high
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Website navigation and customize design play an important role to reduce bounce and exit rate of but download speed also play an important role to reduce bounce are and exit rate of website.

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Unread 28th Nov 2015, 09:53 AM   #5
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Re: My Bounce rate and exit rates are very high
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Try creating a FAQ and Support Page.

People love seeing these. It gives them a sense of security and trust.

Answer some common questions..

+Is this site secure?
+How can I contact you?
+What is this site for?

Place a link to your FAQ section on the homepage or make it visible in your menu. They might not even visit the page but just having it visible builds instant trust.

If you use Wordpress, there are some great FREE 'FAQ Plugins' You will just need to search for them.

[
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Unread 28th Nov 2015, 10:27 AM   #6
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Re: My Bounce rate and exit rates are very high
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Thanks good advice
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Unread 28th Nov 2015, 06:50 PM   #7
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Re: My Bounce rate and exit rates are very high
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Update, I changed a few things to test out.

First I removed the logo as it was, dumped the top ad-sense bar, and made a slider for the top, kinda explaining a bit more about whats going on, and directing them to a review/top product. Traffic has been down, mainly because I haven't done anything today.

Stats so far

Page views today: 55
Bounce: 39%
Affiliate links clicked: 13 Clicks
CTR- 23%
No Sales

So some improvements on stats, So far the site has received 1703 in 1 week
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Unread 30th Nov 2015, 08:35 PM   #8
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Re: My Bounce rate and exit rates are very high
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Could it be that you're targeting the wrong audience for traffic?
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Unread 2nd Dec 2015, 05:19 PM   #9
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Re: My Bounce rate and exit rates are very high
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I agree with a lot of the feedback listed here. I wanted to add also Codith - it might be good to split test different times in which you load the newsletter subscription prompt. I saw that load over the homepage first thing, and along with some of the other comments about users seeking related/desired content, that could potentially also be causing some bounce. Maybe delaying the load time of the newsletter prompt or even loading it on-click on another area of the site would be great to test out to see if results are any different.

Michael Thompson
Adscend Media
Skype - Michael.Adscend
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Unread 5th Dec 2015, 03:40 PM   #10
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Re: My Bounce rate and exit rates are very high
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Make sure you're targeting the right people and try to link to your older content within the new ones
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