Using FAB statements

omer123 · 6th Mar 2016, 05:48 AM

Hi there,

As you are reading this and wondering, "How can I increase my conversion rates to get a higher return on my investment? How can I apply some sneaky conversion tactics that can increase the amount of sales I make?

One method I use to increase my conversions is by the use of FAB statements. A FAB statement is a features, advantages and benefits statement that you can use to increase your conversions.

For example if you are in Health & Fitness niche and you are promoting an exercise equipment for abs then your FAB statement can be something like this, " With our adjustable sit up benches (Feature) help you with sit ups, crunches and leg raising etc. (Advantages) to get perfect six pack abs in less than 90 days (Benefits)

With the use of a FAB statement you can instantly grab your customer's attention and influence him or her to take action.

Did you learn something today? I want to get your opinion on this and let me know what tactics you use to increase your conversion rates.

Talk soon,

Omer Farooq

6th Mar 2016, 05:48 AM	#1
omer123 Omer Farooq Join Date: 2016 Location: Lahore, Pakistan Posts: 73 Thanks: 3 Thanked 7 Times in 6 Posts	Using FAB statements Share on: Hi there, As you are reading this and wondering, "How can I increase my conversion rates to get a higher return on my investment? How can I apply some sneaky conversion tactics that can increase the amount of sales I make? One method I use to increase my conversions is by the use of FAB statements. A FAB statement is a features, advantages and benefits statement that you can use to increase your conversions. For example if you are in Health & Fitness niche and you are promoting an exercise equipment for abs then your FAB statement can be something like this, " With our adjustable sit up benches (Feature) help you with sit ups, crunches and leg raising etc. (Advantages) to get perfect six pack abs in less than 90 days (Benefits) With the use of a FAB statement you can instantly grab your customer's attention and influence him or her to take action. Did you learn something today? I want to get your opinion on this and let me know what tactics you use to increase your conversion rates. Talk soon, Omer Farooq