[thehexagon]

What's your strategy for converting blog readers into customers? The truth is, you don't need to fumble over this answer, but if you haven't thought about it in a systematic way, you will.

You convert readers to customers in just 2 ways: 1. Through direct links to sales pages 2. By capturing reader emails and emailing them Exploring Placement Options for your CTAs and their Pros and Cons Here are the different options covered and rough conversion rate ranges I've seen for email capture forms in each of these locations:

1. Sidebar CTAs: 0.5% - 1.5%
2. Generic end of post CTAs: 0.5% - 1.5%
3. Pop-ups: 1% - 8%
4. Sliders and bars: 1% - 5%
5. Welcome Gates: 10% - 25%
6. Featurebox: 3% - 9%
7. Navbar: Varies This is the most comprehensive post written yet.

The 4,000 word guide walks you through how to set up conversion tracking, what the best tools are to convert your traffic to leads, and what CTAs work best (with real examples).

Read full post here.

[Shirlyn]

Hi,

To convert blog traffic into conversion try to focus on the flow of the content. You can also add case studies and banners on the blog with a redirect to your website product page.