How to increase mobile conversion
 

Hi,


I just checked one of my sites, it's 70% traffic from mobile, how to increase conversion, use pop up banner on their mobile? any plugin you can recommend?

also I use google analytics, clicky and histats to monitor the traffic, I found that clicky and histats only show 20% traffic of google record, anyone know why is that?


Thanks very much.

RE: How to increase mobile conversion
 

You can go to wordpress.org to search some mobile banner plugin, give it a try and see how it goes.

Re: How to increase mobile conversion
 

First, make sure your website is mobile-friendly as many online users prefer mobile devices for online research these days. Your website has to be responsive (compatible for all the devices) and not having a mobile-friendly website will also limit your other digital marketing activities like SEO, SMO etc.

This article should provide you with a better understanding of what I mean: Why Responsive Web Design is Good for SEO?

Hope this helps!

Re: How to increase mobile conversion
 

I generally find adding pop up increases the conversion rate for mobile traffic, but it does affect your user experience on your site if your site is an info site etc.

You can also add in backlink script to monetize traffic that is leaving your site to squeeze out that extra profits.

If you share more information on your site, Im sure we can give more targeted advice!

Re: How to increase mobile conversion
 

Thanks very much for all your reply.

The site is using wordpress responsive theme, so it's mobile friendly. Right now I am looking for mobile pop up plugin, it can rotate different offer and record their click through rate, any recommendations?

Re: How to increase mobile conversion
 

Agree with you also he should check website is mobile-friendly or not.

Re: How to increase mobile conversion
 

Consider the following steps to increase Mobile Conversion Rate?

• Reduce content and improve image quality.

• Don't include more content and more links in single page , it creates extra fiction in page.

• More % of mobile users are window shopping, to convert them as real time shoppers use good offers and coupons.

• mobile gives more valuable data for future use, use this data for remarketing

• To keep continuous user engagement, along with offers make some contexts, games before going to the site. This will reduce the bounce rate.

Re: How to increase mobile conversion
 

This is usually the best way to think:

Mobile is like an appetizer: visitor comes just to taste your food (content/products) a bit.

Desktop is the buffet: now things are getting serious, and it's time to eat (buy).

So in practise..

-Don't stress about bending you mobile UX in direct sales.. (in most cases, it won't)

-Instead, maximize your lead generation for mobile visitors (get emails --> offer lead magnets).

-And then you use email marketing and remarketing as a bridge.. So that mobile visitors come back repeatedly, and finally make the purchase (from desktop devices).