How to know the maximum CPM

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  • CRO
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Hello Everyone

I have this situation

My client want to know the maximum CPM for those output results.

Max CPA = 300
Convertion Rate = 5%
CTR = 8%

Those are estimated results and he asks me if it is possible to know the maximum CPM only with those outputs? Can anyone recommend me a way how to calculate the CPM based on those outputs?

Thanks in advance.
#cpm #maximum
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  • Profile picture of the author AshleyRivera
    CPM is calculated by taking the cost of advertising and dividing by the total amount of impressions then multiplying the total by 1000.
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    Keep your money and save on marketing

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  • Profile picture of the author Adstargets
    Is very difficult to say you are getting the maximum CPM or an Ad network is paying you maximum CPM
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