42% More Conversions by changing the optin form
 

Hey

Just wanted to say this, i changed my optin form from the regular optin form, to a lightbox form. The one that pops up. I made it so the lightbox pops up after they click the button.

I didn't change the offer or anything like that. The regular form i had a conversion rate of 35.1%.

After the change i now have a conversion rate of 77.1%! That is a 42% increase with this small change!

Re: 42% More Conversions by changing the optin form
 

interesting. Why do you think it seems to be more effective that way?

Re: 42% More Conversions by changing the optin form
 

Is this on your marketingformadmen.com site? Thats very impressive numbers - well done

Re: 42% More Conversions by changing the optin form
 

Yeah that's great to hear. It just goes to show that you need to test every different angle to get the best results as possible. As you mentioned, just one little tweak can really make a difference.

Re: 42% More Conversions by changing the optin form
 

Incredible numbers, there! Congrats.

If anyone is wondering how this is done, you can use LeadPages (monthly) or OptinLinks plugin (one time).

Re: 42% More Conversions by changing the optin form
 

Yes it is on my site marketingformadmen.com.

Yeah always need to by testing new things and comparing results :)

Re: 42% More Conversions by changing the optin form
 

You don't need to buy anything to achieve it. I just did i right in Aweber. Haven't bought anything

Re: 42% More Conversions by changing the optin form
 

Great job!

Now you need to take full advantage of these opt in rates by staying
consistent with your emails and the quality and relationships you build
through content emails, blog posts, videos and alike.

Remember that it's all about the relationship and finding the right people
that are already looking for what you to have to offer that can help them
achieve a particular result or solve any given problem they currently
have.

Re: 42% More Conversions by changing the optin form
 

That's a really cool tip, it's nice to hear that you've increased conversions dramatically.

However, I just tried your site and nothing happened when I clicked your button. I have an AdBlocker on most of the time, and I noticed that it blocked your popup. When I turned it off it worked fine. So watch out that this might be an obstacle for some of your users (where as if you didn't have a popup, it would have worked for me).

If that matters to you, you might want to look into other similar popup methods that can bypass an AdBlocker, and increase your conversions even more!

Re: 42% More Conversions by changing the optin form
 

Oh, really? i didn't know about that. Thats not so good. Thanks for pointing it out to me. Do you know any popup methods that bypass adblockers?

Re: 42% More Conversions by changing the optin form
 

Good share!

your experiment fortifies the theory that traditional squeezepage which shows the email address field is losing its effectiveness as seasoned (or jaded) visitors simply bounce at the sight of the box.

I shall try it on mine ;)

Re: 42% More Conversions by changing the optin form
 

This also happened for me, I don't know how to bypass ad-blockers, but I'm using Google Chrome Ad-Block so that might help point you in the right direction.

Re: 42% More Conversions by changing the optin form
 

Didn't work for me either, Adblock enabled ;)

Re: 42% More Conversions by changing the optin form
 

I have to second that. Please let us know as soon as you have found a solution :)

Re: 42% More Conversions by changing the optin form
 

That's interesting about the pop-up being blocked. It's blocked for me too. This doesn't happen with optin links or leadpages.

- Declan