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-   -   Help in problem which I am facing (https://www.warriorforum.com/conversion-rate-optimization/956729-help-problem-i-am-facing.html)

Hassan Zobeen 21st June 2014 02:23 AM

Help in problem which I am facing
 
Hello every one,
I want to discuss two different things, the first one is the issue and the second one is about my requirements, basically I am provide the custom logo design services so what problems I am facing are as follow:

The issue:
I started a campaign at Facebook and also on adwords I got 1000+ clicks from both websites but no conversions no sales if you could look into my page and review it what is the actual problem behind this why I didn’t receive any conversion or successful sale.
Here is my page link: Superior Custom Logo Design Service | OutSeller

My Requirements:
As I mentioned about that I am provide a custom logo design services what I am looking for the business leads or conversions so that I can contact them through email or phone for a scuessfull sales, I tried 2-3 different freelancing site where people where providing these kind of services but failed in that, is there any way or any website which can provide me the leads, conversions or sales to achieve the targets which I am planning for.

Please suggest the proper way I’ll be thankful to all of you

Peter Lessard 23rd June 2014 04:52 PM

Re: Help in problem which I am facing
 
Hard to give advice if we do not know what the ads were like or who you targeted.
In other words the ad makes some sort of promise and without knowing that, it it difficult to know where the site falls short.

A few quick things though. What market did you target?
If it was North America do the following:

Get a toll free number that forwards to yours.
Have your copy rewritten by a native English speaker.
Have them land on a squeeze page that sells.
It should have a compelling time limited offer they cannot refuse.
It should include testimonials and samples.
It should state the advantages to deal with you.

IF you are marketing to North America from somewhere else in the world you should also be aware that the most business owners will be expecting a hec of a deal. In this age of buying logos on Fiverr for only $5 it will be a struggle to take basic ppc traffic and convert it to a $79 purchase. Instead they will deal locally with someone.

thedailyalbum 23rd June 2014 06:41 PM

Re: Help in problem which I am facing
 
I agree with many of the points above.

Hire a native English speaker to rewrite your copy.
A more direct CTA -- there is too much to click.
A smaller header.
Less text in general. Highlight the selling points.
Ask a question -- what problem does your product solve?

Just a few things off the top.

Good luck!

peekay 24th June 2014 05:45 PM

Re: Help in problem which I am facing
 
Hi Hassan

Apart from the points raised above about copy, which are also very relevant, here are thoughts.

You are going after people who are in the market for a logo right now, ready to buy.
What about people who are not yet ready or who may be ready in the next 1-3 months?
Can you build a relationship with them instead?
Offer them something of real value for free, in exchange of a name and an email and then start building a relationship with them.

You may also want to include your portfolio on your landing page as a "scroller".
At the moment, most people will want to see samples of your work before they order.
Once they leave your landing page to view the portfolio, they are not coming back.
Consider including testimonials on your landing page.

Good luck
Peekay

w3prince 28th June 2014 08:33 AM

Re: Help in problem which I am facing
 
Hi,

I say, its too early to loose hope from online advertising (PPC).

I suggest you to start with Google Awords campaign with Display Network Image ads option, as logo design is more about usual appearance images ads are best suited than text ads. You can create images ads by placing your top designed logos on the ad with compelling ad texts " Get trendy logo @ $74.99" etc.,

Imp. note : While creating Google adwords campaign go through competitor websites and list out the websites which are displaying google adwords ads on their website, you can get list of website by searching keywords Ex. "Online Logo Design Services" and similar. Target template websites , hosting websites, and other website service related websites.

I assure it will make difference.

Good Luck...!


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