[Closed]

Cathbern · 24th Jun 2014, 08:18 AM

Hi,

I have been sending traffic through my funnel and did not see any sales, so I would like to know if I can get some help. I'd like to improve my funnel to get more ROI from my solo ads.

Here is the link www.successwithcath.com

Just unsubscribe after, I just really want to know what you think about my funnel setup.

Thanks a lot!

Catherine Bernier

peekay · 24th Jun 2014, 04:46 PM

Hi Cath.

I think you should start by working on your landing page first.

It is not very clear at the moment, i.e.:
What is it?
Who is for?
Why should they care?
Etc.

I will refer you to this example:
appsumo.com/sumome-wordpress/

On their page they include:
A benefit driven headline and sub headline
... get more customers...
... grow your business...
They answer the question "who is it for?" clearly - wordpress site owners
They specify the price - Free
Thy include social proof (case studies) that this has worked before.
Etc.

If you are not very clear upfront about what you offer, to whom and the value it will deliver, even if visitors give you their email address, they may not convert or stick around.

Thanks
Peekay

yll.me · 25th Jun 2014, 03:07 AM

Hey Catherine,

For paid traffic, I would deliver the goods first, and then go for the paid offer. It's hard to make a buying decision while holding an unresolved issue in mind. (i.e. Having signed up for something free and not getting it yet).

Make a priority to optimize the first stage of every successful sales funnel: Converting visitors into subscribers.

Hope that helps!

-Felipe

Cathbern · 25th Jun 2014, 02:29 PM

Originally Posted by yll.me

Hey Catherine,

For paid traffic, I would deliver the goods first, and then go for the paid offer. It's hard to make a buying decision while holding an unresolved issue in mind. (i.e. Having signed up for something free and not getting it yet).

Make a priority to optimize the first stage of every successful sales funnel: Converting visitors into subscribers.

Hope that helps!

-Felipe

Yeah... I kind of agree with you Felipe. However, it is hard to make a ROI if no paid offer is presented. Maybe I should only do a squeeze for the paid offer?

jamescanz · 25th Jun 2014, 05:19 PM

You tell them that they have *everything* they need to build a list...

Then you offer them a product, coincidentally called 'The Super List'

Why would they buy? They already have everything they need...

yll.me · 25th Jun 2014, 07:35 PM

Catherine,

Adding time to the equation the equation makes me think that your problem is cash flow, not ROI. If your cost of acquisition is 3.00 per subscriber and you make it over the course of 3 months, you are breaking even. Now, if you need to make 3.00 back fast to reinvest, then is a cash flow problem.

Assuming that's the case, you need: Your own product or partner with someone who will pay you sooner to sustain your campaigns.

My advice: Go for you own product.

Isaiah Jackson · 26th Jun 2014, 07:55 PM

What am I going to accomplish when I take action on your page?
What am I getting in return for my email address?

Your page isn't benefit driven.

Who is it for?
Why do they need it?
What is their end goal?

Saying something like "get everything you need to start building that list" isn't compelling enough.

Bryan Harkins · 26th Jun 2014, 11:46 PM

Cathbern, that is a very unique type of squeeze page. I haven't seen anything quite like that in the past. What is your optin rate %?

Paul Hooper-Kelly · 27th Jun 2014, 01:50 AM

Hi Cathbern,

You deserve congratulations, because you've taken action, which most folks never do.

I never got past the squeeze page, because your headline isn't giving them a reason to build a list - it simply assumes they already know just how vital that is to direct marketing success.

So I would suggest pointing out that virtually all the folks who make serious money on line have a list. Something along these lines ...

xxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxx xxxxxx

If you want to make serious money on line then you need to start building a list TODAY ...

... and you can begin minutes from now with this competely free list building powerhouse ...

[A few compelling bullet points here would be good]

And to claim your copy just click the red button on the right

[You’ll have to change the arrow so it's horizontal, pointing to the right.

xxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxx xxxxxx
By the way, that 'If - then' combination in the headline is a very powerful, battle-tested combo.

And note, also, how the urgency builds with the 'TODAY ' in bold italic and then the 'begin minutes from now' reinforces the sense of urgency and also offers instant gratification.

Hope that helps

Warmest regards,

Paul

Cathbern · 2nd Jul 2014, 11:46 AM

Originally Posted by Bryan Harkins

Cathbern, that is a very unique type of squeeze page. I haven't seen anything quite like that in the past. What is your optin rate %?

Hi Bryan,

My optin rate is around 45%.

Pushkar Gaikwad · 3rd Jul 2014, 03:15 AM

Hi Catherine, The sales copy is OK but the landing page can be better. CTA button and the form can be used in a better way.

May be you can create multiple versions of the landing page to see which one works best. I registered and the flow looks fine though little confusing but may because I am not the target market

Cheers

Amsterdam81 · 3rd Jul 2014, 10:47 AM

Hi cath,

That landing page the headline is tooo mainstream

Everyone wants to make money online and market is fuelled up with many kinds of similar landing pages about making money online

You must notice AIDA

Awareness

Interest

Desire

Action

I suggest creating or adding up video slideshow or video intro. U can get it at fiverr.com for 5 usd

Make ur Landing page unique

Dima

Victor Edson · 4th Jul 2014, 10:39 AM

Looking at it today, you're still missing a strong call to action.

It's like I see the email optin and I KNOW what needs done next, but there's no call to action telling me to optin.

Also, if you put TODAY in italics, the conversions should go up too. It'll bring more attention to the desire to get immediate results.

After optin, your redirection page feels sleezy. Redirection in Progress makes me feel like you just duped me and now I'm being sent some where else. Something along the Lines of Congratulations on Taking Advantage of these Amazing Offers Today as a headline and then inside the body some text about, your report is on the way, but in the mean time take a look at this amazing offer than helped me when I was new. Something like that seems more genuine, and less like I was just redirected from what you promised.

Are you testing variations with A/B testing yet?

If not, definitely start there so you can dial in EXACTLY what makes people tick, click and buy.

Overall, I'd say you're off to a great start and something to keep in mind is this:

6 months from now, no one remembers what's you said on your optin page or how many pages were in your ebook. They'll remember the way you made them feel.

Good luck, you're on the right path.!

24th Jun 2014, 08:18 AM	#1
Cathbern Active Warrior Join Date: 2014 Posts: 35 Thanks: 18 Thanked 5 Times in 4 Posts	[Closed] Share on: Hi, I have been sending traffic through my funnel and did not see any sales, so I would like to know if I can get some help. I'd like to improve my funnel to get more ROI from my solo ads. Here is the link www.successwithcath.com Just unsubscribe after, I just really want to know what you think about my funnel setup. Thanks a lot! Catherine Bernier
	Last edited on 8th Jul 2014 at 09:09 AM. Reason: Closed

24th Jun 2014, 04:46 PM	#2
peekay HyperActive Warrior Join Date: 2010 Posts: 106 Thanks: 0 Thanked 31 Times in 19 Posts	Re: [Critique My Funnel] No sales... Share on: Hi Cath. I think you should start by working on your landing page first. It is not very clear at the moment, i.e.: What is it? Who is for? Why should they care? Etc. I will refer you to this example: appsumo.com/sumome-wordpress/ On their page they include: A benefit driven headline and sub headline ... get more customers... ... grow your business... They answer the question "who is it for?" clearly - wordpress site owners They specify the price - Free Thy include social proof (case studies) that this has worked before. Etc. If you are not very clear upfront about what you offer, to whom and the value it will deliver, even if visitors give you their email address, they may not convert or stick around. Thanks Peekay

25th Jun 2014, 03:07 AM	#3
yll.me Warrior Member Join Date: 2010 Location: Dallas, TX Posts: 23 Thanks: 4 Thanked 6 Times in 4 Posts	Re: [Critique My Funnel] No sales... Share on: Hey Catherine, For paid traffic, I would deliver the goods first, and then go for the paid offer. It's hard to make a buying decision while holding an unresolved issue in mind. (i.e. Having signed up for something free and not getting it yet). Make a priority to optimize the first stage of every successful sales funnel: Converting visitors into subscribers. Hope that helps! -Felipe
	-Do not follow me until you know where are you going.- -- Marketing Stomp Video Course Everything You Need To Know On How To Make Money Online Go here for the full scoop :-) -- Descubre cómo tú también puedes ganar $100 dólares o más al día usando videos en YouTube - Fórmula 100+™--

25th Jun 2014, 05:19 PM	#5
jamescanz proficow.com War Room Member Join Date: 2012 Location: United States Posts: 1,951 Thanks: 285 Thanked 999 Times in 607 Posts	Re: [Critique My Funnel] No sales... Share on: You tell them that they have everything they need to build a list... Then you offer them a product, coincidentally called 'The Super List' Why would they buy? They already have everything they need...

25th Jun 2014, 07:35 PM	#6
yll.me Warrior Member Join Date: 2010 Location: Dallas, TX Posts: 23 Thanks: 4 Thanked 6 Times in 4 Posts	Re: [Critique My Funnel] No sales... Share on: Catherine, Adding time to the equation the equation makes me think that your problem is cash flow, not ROI. If your cost of acquisition is 3.00 per subscriber and you make it over the course of 3 months, you are breaking even. Now, if you need to make 3.00 back fast to reinvest, then is a cash flow problem. Assuming that's the case, you need: Your own product or partner with someone who will pay you sooner to sustain your campaigns. My advice: Go for you own product.
	-Do not follow me until you know where are you going.- -- Marketing Stomp Video Course Everything You Need To Know On How To Make Money Online Go here for the full scoop :-) -- Descubre cómo tú también puedes ganar $100 dólares o más al día usando videos en YouTube - Fórmula 100+™--

26th Jun 2014, 07:55 PM	#7
Isaiah Jackson IsaiahMJackson.com War Room Member Join Date: 2011 Location: Indiana Posts: 774 Thanks: 583 Thanked 270 Times in 189 Posts Blog Entries: 71	Re: [Critique My Funnel] No sales... Share on: What am I going to accomplish when I take action on your page? What am I getting in return for my email address? Your page isn't benefit driven. Who is it for? Why do they need it? What is their end goal? Saying something like "get everything you need to start building that list" isn't compelling enough.
	Send Emails, Get Paid - My business summarized in four words. For the how-to go here

26th Jun 2014, 11:46 PM	#8
Bryan Harkins Active Warrior War Room Member Join Date: 2009 Location: California Posts: 89 Thanks: 72 Thanked 107 Times in 74 Posts	Re: [Critique My Funnel] No sales... Share on: Cathbern, that is a very unique type of squeeze page. I haven't seen anything quite like that in the past. What is your optin rate %?
	Discover How I Built A List of 23,232 Laser Targeted Subscribers For Free And How You Can Too! 100% Free (No Optin Required)

27th Jun 2014, 01:50 AM	#9
Paul Hooper-Kelly Award-winning Copywriter War Room Member Join Date: 2007 Location: King William's former royal hunting forest, 'Old' Hampshire, England, UK Posts: 521 Thanks: 24 Thanked 253 Times in 165 Posts	Re: [Critique My Funnel] No sales... Share on: Hi Cathbern, You deserve congratulations, because you've taken action, which most folks never do. I never got past the squeeze page, because your headline isn't giving them a reason to build a list - it simply assumes they already know just how vital that is to direct marketing success. So I would suggest pointing out that virtually all the folks who make serious money on line have a list. Something along these lines ... xxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxx xxxxxx *If you want to make serious money on line then you need to start building a list TODAY* ... ... and you can begin minutes from now with this competely free list building powerhouse ... [A few compelling bullet points here would be good] And to claim your copy just click the red button on the right [You’ll have to change the arrow so it's horizontal, pointing to the right. xxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxx xxxxxx By the way, that 'If - then' combination in the headline is a very powerful, battle-tested combo. And note, also, how the urgency builds with the 'TODAY** ' in bold italic and then the 'begin minutes from now' reinforces the sense of urgency and also offers instant gratification. Hope that helps Warmest regards, Paul
	If you want to stack the copywriting deck in your favor with tricks and hacks producing winners like: "$20K in three days" "650 sold" "30% conversion", then you might like to know I'm retiring and will spill the beans to two people. More info here.

3rd Jul 2014, 03:15 AM	#11
Pushkar Gaikwad Active Warrior War Room Member Join Date: 2010 Posts: 96 Thanks: 25 Thanked 16 Times in 14 Posts Blog Entries: 4	Re: [Critique My Funnel] No sales... Share on: Hi Catherine, The sales copy is OK but the landing page can be better. CTA button and the form can be used in a better way. May be you can create multiple versions of the landing page to see which one works best. I registered and the flow looks fine though little confusing but may because I am not the target market Cheers
	AeroLeads - Find Emails and Phone Number of any Business and Person

3rd Jul 2014, 10:47 AM	#12
Amsterdam81 Software Engineer War Room Member Join Date: 2012 Location: amsterdam Posts: 121 Thanks: 36 Thanked 7 Times in 7 Posts	Re: [Critique My Funnel] No sales... Share on: Hi cath, That landing page the headline is tooo mainstream Everyone wants to make money online and market is fuelled up with many kinds of similar landing pages about making money online You must notice AIDA Awareness Interest Desire Action I suggest creating or adding up video slideshow or video intro. U can get it at fiverr.com for 5 usd Make ur Landing page unique Dima
	#1 Cryptocurrency Booking Platform, 247 Travel Alert – Travel Deals – Last Minute Deals – Holiday Packages All Inclusive https://tripalert.net

4th Jul 2014, 10:39 AM	#13
Victor Edson Helpful Warrior War Room Member Join Date: 2008 Posts: 1,068 Thanks: 11 Thanked 468 Times in 199 Posts	Re: [Critique My Funnel] No sales... Share on: Looking at it today, you're still missing a strong call to action. It's like I see the email optin and I KNOW what needs done next, but there's no call to action telling me to optin. Also, if you put TODAY in italics, the conversions should go up too. It'll bring more attention to the desire to get immediate results. After optin, your redirection page feels sleezy. Redirection in Progress makes me feel like you just duped me and now I'm being sent some where else. Something along the Lines of Congratulations on Taking Advantage of these Amazing Offers Today as a headline and then inside the body some text about, your report is on the way, but in the mean time take a look at this amazing offer than helped me when I was new. Something like that seems more genuine, and less like I was just redirected from what you promised. Are you testing variations with A/B testing yet? If not, definitely start there so you can dial in EXACTLY what makes people tick, click and buy. Overall, I'd say you're off to a great start and something to keep in mind is this: 6 months from now, no one remembers what's you said on your optin page or how many pages were in your ebook. They'll remember the way you made them feel. Good luck, you're on the right path.!