Is 16% hop-to-sale conversion good?

littlepandaman · 17th Jul 2014, 09:02 AM

Sample size is 5000 hops with 15% conversion over three months -- it's now nearing 17% this month.

All to my landing page blog.

No PPC has been used for traffic.

Is this good? Would a PPC campaign work with that level of conversion?

AffGuides · 17th Jul 2014, 09:04 AM

If its profitable, its always good! I'm sure you can push that higher with some optimization, a landing page, or selling through a list as well! I would totally try PPC ads with that kind of conversion rate!

Raiel Schwartz · 17th Jul 2014, 01:52 PM

Yes 15-17% is a terrific conversion rate (unless you are dealing with an opt in page)...

A quick question. The 17% conversions that you have achieved this month, have you made any changes to your page to reach this number, or has the content been the same for all 3 months?

Also, you can expect conversions from PPC to be higher, but only if you create targeted keyword groups and relevant ad listings. Where is the majority of your traffic coming from now? Search Engines?

JensSteyaert · 17th Jul 2014, 03:21 PM

If that's your sales conversion rate then all i can say well done.

If it's for opt ins then it's rather low.

If it is indeed for sales, the i suggest you scale straight away and start testing campaigns.

WillR · 29th Jul 2014, 07:17 AM

It all depends on how much money you spent to get those hops and how much money you made from those sales.

If you spent $10,000 to get that traffic and only made $5,000 in sales, well that's no good, regardless of what your conversion rate is.

Stop focusing on metrics that don't mean a whole lot and make sure you start focusing on the numbers that are vital to the success of any business -- money in versus money out.

thasquizza · 30th Jul 2014, 02:24 PM

i would kill for a 1% conversion!! i currently have over 500 hops 0 sales and about 80 order form impressions outlay is only £50 on advertising mind you

LimitlessTraffic · 30th Jul 2014, 07:48 PM

Originally Posted by littlepandaman

Sample size is 5000 hops with 15% conversion over three months -- it's now nearing 17% this month.

All to my landing page blog.

No PPC has been used for traffic.

Is this good? Would a PPC campaign work with that level of conversion?

What??? is this conversion to sales?

If yes! Mate, you are definitely on to something BIG!

17th Jul 2014, 09:02 AM	#1
littlepandaman Active Warrior Join Date: 2013 Posts: 89 Thanks: 6 Thanked 11 Times in 11 Posts	Is 16% hop-to-sale conversion good? Share on: Sample size is 5000 hops with 15% conversion over three months -- it's now nearing 17% this month. All to my landing page blog. No PPC has been used for traffic. Is this good? Would a PPC campaign work with that level of conversion?
	Last edited on 17th Jul 2014 at 09:02 AM. Reason: mistake

17th Jul 2014, 09:04 AM	#2
AffGuides Active Warrior Join Date: 2014 Posts: 84 Thanks: 1 Thanked 18 Times in 15 Posts	Re: Is 16% hop-to-sale conversion good? Share on: If its profitable, its always good! I'm sure you can push that higher with some optimization, a landing page, or selling through a list as well! I would totally try PPC ads with that kind of conversion rate!
	Free CPA Affiliate Marketing Guide - Step-by-Step Hand Held Approach, Lander and Ad Templates, Real Case Studies! Get a Free Preview. Click Here!

17th Jul 2014, 01:52 PM	#3
Raiel Schwartz A Sales Copy Specialist War Room Member Join Date: 2009 Location: New York City Posts: 490 Thanks: 56 Thanked 58 Times in 45 Posts	Re: Is 16% hop-to-sale conversion good? Share on: Yes 15-17% is a terrific conversion rate (unless you are dealing with an opt in page)... A quick question. The 17% conversions that you have achieved this month, have you made any changes to your page to reach this number, or has the content been the same for all 3 months? Also, you can expect conversions from PPC to be higher, but only if you create targeted keyword groups and relevant ad listings. Where is the majority of your traffic coming from now? Search Engines?
	The Best Bang for Your Buck Copywriting That You Will Ever Find is Here!

17th Jul 2014, 03:21 PM	#4
JensSteyaert Adzcoindesk.com Registered Member War Room Member Join Date: 2012 Location: Belgium Posts: 1,755 Thanks: 500 Thanked 761 Times in 510 Posts Blog Entries: 5	Re: Is 16% hop-to-sale conversion good? Share on: If that's your sales conversion rate then all i can say well done. If it's for opt ins then it's rather low. If it is indeed for sales, the i suggest you scale straight away and start testing campaigns.
	Join ADZbuzz Here: ADZbuzz Social Network And Content Discovery Platform

29th Jul 2014, 07:17 AM	#5
WillR Digital Marketer War Room Member Join Date: 2010 Location: Australia Posts: 12,472 Thanks: 1,984 Thanked 8,187 Times in 4,079 Posts	Re: Is 16% hop-to-sale conversion good? Share on: It all depends on how much money you spent to get those hops and how much money you made from those sales. If you spent $10,000 to get that traffic and only made $5,000 in sales, well that's no good, regardless of what your conversion rate is. Stop focusing on metrics that don't mean a whole lot and make sure you start focusing on the numbers that are vital to the success of any business -- money in versus money out.
	. ➨ Here's How to Make Your First $177 Online This Week Using the Piggyback Method... .

30th Jul 2014, 02:24 PM	#6
thasquizza Banned Registered Member Join Date: 2013 Location: United Kingdom Posts: 46 Thanks: 3 Thanked 0 Times in 0 Posts Blog Entries: 1	Re: Is 16% hop-to-sale conversion good? Share on: i would kill for a 1% conversion!! i currently have over 500 hops 0 sales and about 80 order form impressions outlay is only £50 on advertising mind you