The Truth about Opt-in Pop-ups
 

If you don't want to read it entirely then read this, in 9 out of 10 cases pop-ups have brought more subscribers, had no negative impact on bounce rates or engagement.

It seems that pop-ups work but you need to time them correctly. The offer needs to match the content.

Pop-ups aren't irritating if you don't slap them across visitor's faces as soon as they land on your site.

Opt-In Pop-Ups: Are They Any Good? | The Daily Egg

Re: The Truth about Opt-in Pop-ups
 

Thanks for posting this, quite interesting.

It's all about testing and testing and testing some more. We had one opt-in pop-up going then we decided to do some testing and got 3x the leads. When you're talking about thousands of visits, it adds up.

Re: The Truth about Opt-in Pop-ups
 

Thanks for the insight.
Do you think your conclusions apply similarly to exit pops? As long as they are congruent with the original content.

Re: The Truth about Opt-in Pop-ups
 

Yes exit pop-ups do work well. The friction is pretty less.

Re: The Truth about Opt-in Pop-ups
 

Exit pop ups have killed it so far for me.. haven't tried regular pop ups over content though as I only wanted visitors to focus on one thing on the entire page!

Re: The Truth about Opt-in Pop-ups
 

Can you share the stats? I can use it in my blogposts

Re: The Truth about Opt-in Pop-ups
 

which exit popup do you guys use?

Depending on your niche - users have been trained over the years to view anything that pops up as a virus warning or something and just click them closed.

Re: The Truth about Opt-in Pop-ups
 

Looks Pretty promising!

Re: The Truth about Opt-in Pop-ups
 

Don't forget - its not just about using an opt-in popup to increase signups. It's also about what you are offering in the pop-up. To really increase signups in pop-ups, always use a great free incentive to entice visitors to give their email - a free ebook, a free consultation, a first time purchase coupon, etc. Don't just say 'sign up to get updates' or 'join our newsletter' - those aren't very enticing. And make the popup stylish and visual to attract more signups. I have a good example on my website if you want to take a look - a popup for my free toolbox: Conversion rate optimization advice and services from Rich Page

Hope that helps!

Re: The Truth about Opt-in Pop-ups
 

Hold on stranger is pretty cheap and fairly new. You should use the beta. There are some guys offering exit intent pop-up wsos too.